What can you do with a Business Administration And Marketing degree?

First, some facts. Of the Business Administration And Marketing graduates we've analyzed , here's how many have used (or NOT used) their degree in their career:

These are estimates based on AI analysis of 77 LinkedIn profiles (see below).

The verdict? Below average. Overall, with an average relevance score of 61%, Business Administration And Marketing graduates have a lower likelihood (-6%) of finding work in this field compared to the average graduate across all fields:

And for comparison, here's the chart for all profiles we've looked at across all degrees.

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Also, after graduating, only 9% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Business Administration And Marketing graduates, and it's normal to look for work straight after graduation.

See the details:

• What jobs can you get with a Business Administration And Marketing degree?
• What do Business Administration And Marketing graduates do 1, 5 or 10 years out?
• How hard is a Business Administration And Marketing degree? How long does it take?
• How much money can you make with a Business Administration And Marketing degree?
• What are the best colleges for Business Administration And Marketing?

View a random Business Administration And Marketing graduate and our analysis:

Relevance score: 11% We think this person has NOT gone into a career related to their degree. DEGREE INFO Graduated in 2012 from Carthage College with a Bachelor of Arts (B.A.) in Business Administration And Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATION Logistics Account Executive Broker Total Quality Logistics Aug 2012 - Jan 2013 The role of Logistics Account Executive Broker involves communication and organizational skills that may overlap with business administration but does not require specific marketing knowledge or skills on a daily basis. Marketing and Sales Representative Mighty Pac Inc. Jan 2013 - Jan 2014 As a Marketing and Sales Representative, this position directly utilizes marketing knowledge and skills acquired during the Bachelor's degree, requiring a strong understanding of marketing principles on a daily basis. General Laborer Superior Labor Solutions Jan 2014 - May 2014 The job as a General Laborer does not involve using any knowledge or skills from a business administration and marketing degree, focusing instead on manual labor tasks. Project Manager and Estimator Scurto Cement May 2014 - Jul 2014 While project management skills can be related to business administration, this role as a Project Manager and Estimator in the construction industry may not utilize marketing-specific knowledge on a daily basis. Safety Officer Superior Labor Solutions Sep 2014 - Mar 2016 The Safety Officer position does not require business administration or marketing knowledge and focuses on safety regulations and protocols instead. Safety Professional Optimum Safety Management Mar 2016 - Dec 2017 As a Safety Professional, this role centers on managing workplace safety and does not utilize business administration or marketing skills directly. Safety Professional DBM Services Inc. Mar 2018 - Jun 2023 The job as a Safety Professional again focuses on safety management rather than applying knowledge from business administration and marketing, thus deemed unrelated. Safety Director CSI 3000 Jun 2023 - Present The Safety Director position is primarily concerned with safety compliance and management, lacking any direct relevance to business administration or marketing skills. ABOUT Results-oriented safety professional with strong team leadership and interpersonal skills and the ability to motivate and direct others in a cooperative team environment. Proven experience in risk and resource management. Excellent problem-solving skills across all phases of project management.

What jobs can you get with a Business Administration And Marketing degree?

The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:

• Financial Representative
• Assistant Buyer
• Assistant Manager
• Senior Business Development Manager
• Safety Professional
• Executive Assistant
• Marketing Intern
• Account Manager
• Marketing Coordinator
• Internal Wholesaler

Based on the job analyses of various individuals who graduated with degrees in Business Administration and Marketing, a clear picture emerges regarding the common types of jobs they've held and their relevance to their academic backgrounds. The roles they occupy span a wide spectrum, with many directly linked to marketing, sales, and business management. For instance, positions like Marketing Manager, Account Manager, and roles in social media marketing are frequently mentioned, indicating that many have pursued careers that leverage their educational training in marketing strategies and business principles. Furthermore, it's evident that a significant number of graduates found themselves in sales roles, which, while varying in direct correlation to their degrees, nonetheless make use of essential skills like customer engagement and strategic planning.

However, not all positions boasted such relevance. A considerable number of graduates ended up in roles that were somewhat or entirely unrelated to their studies. Jobs like sales trainees, payroll tax analysts, and various operational roles often focused more on technical skills or specific tasks rather than utilizing core marketing and business principles. This highlights an inconsistency in how well the job market aligns with the educational qualifications. While many graduates successfully transitioned into roles that are relevant to their degrees, others found themselves in positions where the skills they gained during their studies were not fully utilized, leading to a varied spectrum of relevance to their degree in Business Administration and Marketing.

Overall, it seems that for those graduates who actively sought positions in marketing and related fields, their degrees played a significant role in establishing their expertise and employability. For others, the application of their education was less direct, demonstrating that while a degree in Business Administration and Marketing provides beneficial knowledge, the specific career path one takes can widely differ. This variation suggests the need for graduates to be proactive in seeking roles that align more closely with their academic training to fully capitalize on their education.

Here is a visual representation of the most common words in job titles for Business Administration And Marketing graduates:

What kind of career trajectories do Business Administration And Marketing graduates have? What do they do 1, 5 or 10 years out?

Analyzing the career trajectories of graduates with degrees in Business Administration and Marketing from various universities reveals a wide range of outcomes, reflecting both the potential for growth in the field and some less favorable paths. Many of these graduates start their careers in positions directly related to their studies, like marketing coordinators or social media managers. For example, a graduate from Murray State University began their career as a Social Media Intern before climbing the ranks to become a Marketing Manager and eventually starting their own marketing company. This upward trajectory is quite common among those who stay connected to their field and capitalize on early opportunities.

However, five to ten years later, the outcomes can be quite mixed. Many graduates do find themselves in strong positions related to marketing and business management, such as Vice Presidents or Directors in various organizations. Take, for instance, the individual from Boston College who went from an Internal Wholesaler to Senior Vice President at StoneCastle in just five years. It’s clear that those who leverage their earlier roles effectively and seek growth opportunities can forge impressive careers within the industry. On the flip side, there are graduates whose paths diverged significantly from their original intentions—like one from Colorado State University who shifted from various entry-level jobs to an Assistant Buyer role after a lengthy detour through unrelated fields. This may suggest that while some graduates thrive in marketing and business roles, others struggle and may end up in unrelated sectors, possibly due to market demands or a lack of direction.

Overall, it can be said that graduates with a degree in Business Administration and Marketing have a solid chance of building successful careers in their field, especially if they remain focused and continue to seek out relevant roles. However, there's also a notable portion who find themselves in areas not directly related to their studies, highlighting the variability of job markets and personal choices. In essence, while there are certainly success stories, there are also stark reminders that not all paths lead to career fulfillment—or even relevance to their initial training. Staying connected and cultivating skills within the industry seem to be key factors in achieving a successful trajectory.

How hard is a Business Administration And Marketing degree?

A Bachelor’s degree in Business Administration and Marketing can be a pretty manageable path if you have a decent work ethic and a genuine interest in the subject. It's not the most difficult degree you could choose—definitely easier than some of the more technical fields like engineering or computer science. You'll cover a variety of topics like marketing strategy, consumer behavior, and maybe even some finance, which can be really engaging. That being said, you still need to put in the effort with readings, projects, and sometimes group work, so it's not a walk in the park either. But overall, if you stay organized and keep up with your studies, you should be able to navigate it just fine!

How long does it take?

Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Business Administration And Marketing.

Do Business Administration And Marketing graduates tend to make good money?

Looking at these graduates, it seems like some have landed pretty solid jobs, while others are still working their way up. For instance, the grad from Boston College is stacking it with titles like Vice President and Senior Vice President in quick succession. That’s a good sign of making decent money! On the other hand, someone who graduated from Colorado State University in 2017 has been in roles that seem less stable and don’t suggest a high salary—like being a Fiber Technician and moving jobs around a lot. So, overall, it really varies; some are definitely on the path to good earnings, while others may be struggling to find their footing in their careers.

Additionally, certain fields tend to offer better salaries than others. Those working in finance and high-level management generally see healthier paychecks compared to folks in entry-level sales or customer service roles. For instance, the influencer marketing grad from Chapman University seems to be doing well moving up in her career quickly, which is a plus. In contrast, someone still working as a barista or in retail may not be raking in the big bucks yet. So, while some are doing great, others might still be grinding away on lower salaries until they can progress to better opportunities.

What buzzwords do Business Administration And Marketing graduates use to describe themselves?

Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Business Administration And Marketing. This may or may not be useful:

What are the best colleges for Business Administration And Marketing?

Here are all colleges offering a Bachelor degree in Business Administration And Marketing (ordered by the average relevance score of their Business Administration And Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: