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First, some facts. Of the Digital Media graduates we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 75 LinkedIn profiles (see below).
The verdict? Slightly above average. Overall, with an average relevance score of 71%, Digital Media graduates have a slightly higher likelihood (+4%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 20% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Digital Media graduates, and it's normal to look for work straight after graduation.
See the details:
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Relevance score: 88% We think this person has gone into a career highly relevant to their degree.
DEGREE INFOGraduated in 2020 from Xavier University with a Bachelor of Arts - BA in Digital Media. No other secondary education since. JOB HISTORY SINCE GRADUATIONEvent Coordinator and Assistant Marketing Associate Listermann Brewing Company Apr 2021 - May 2021 Taproom Manager & Director of Taproom Marketing & Events  Listermann Brewing Company May 2021 - Jan 2023 Taproom Manager Third Eye Brewing Jan 2023 - Sep 2023 Director of Customer Experience Listermann Brewing Company Sep 2023 - Present ABOUTFriend, ally, creative designer, and craft beer enthusiast. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
Analyzing the career trajectories of graduates with a degree in Digital Media reveals a mixed bag of relevance and alignment between their educational background and professional roles. Across various universities, while many graduates have found roles directly related to Digital Media such as Graphic Designers, Creative Directors, and Video Editors, a not insignificant number of individuals have ventured into positions that don’t fully utilize their degree. Common jobs include roles in design, media production, and digital marketing but also include several positions in sales, customer service, and administrative roles that diverge significantly from the skills typically emphasized in a Digital Media education.
For example, jobs in graphic design and digital production frequently appear throughout the collected data. Positions like Graphic Designer, Video Editor, and Social Media Specialist directly reflect the skills taught in a Digital Media program. These positions require proficiency in visual storytelling, media production techniques, and digital communication strategies, which are core components of the degree. On the other hand, roles such as sales associates, customer service representatives, and even some administrative jobs indicate a disconnect between the graduate’s educational credentials and their job responsibilities. For instance, a significant number of graduates found themselves in roles like Assistant Managers or Administrative Assistants in industries that do not primarily focus on digital media, thereby raising questions about how effectively the degree translates into relevant job opportunities.
Overall, the evidence suggests that while those who specialized in digital media have often secured roles closely aligned with their educational training, there remains a troubling trend where many graduates sit in positions that do not utilize their acquired skills fully. This underlines the importance of not just obtaining a degree but also actively seeking out roles that genuinely engage and expand upon that educational foundation. Ultimately, while there are promising examples of successful career paths directly linked to the Digital Media degree, the broader picture reveals an ongoing challenge for many graduates navigating the current job market.
Here is a visual representation of the most common words in job titles for Digital Media graduates:
When we look at the career paths of digital media graduates, a fascinating pattern reveals itself. Most of these graduates kick off their journeys with entry-level positions that align somewhat with their degrees, but the success and relevance of their subsequent careers start to diverge quite a bit over time. If you examine recent graduates from programs like the University of Charleston and Otis College of Art and Design, many found themselves starting out in roles that were directly related to their field, like Creative or Marketing positions. However, as time went on, their job titles started sounding less and less like 'digital media' and more like generic roles that could fit almost anywhere—like customer service, administration, or even freelance gigs that aren't always tied to their major.
Fast forward five to ten years, and there’s a mix of success stories and cautionary tales. For some, like the graduates from Otis College, a more direct route into animation and design roles led to significant positions with major companies like Riot Games, which is pretty awesome. In contrast, others took a winding path, with detours into areas quite unrelated to digital media—think retail management or typical office jobs. A significant number of entries indicate that while some graduates have landed solid roles in marketing, media design, or tech-focused positions, others ended up in completely different sectors. This suggests that while a digital media degree can provide a pathway to cool opportunities, it doesn't guarantee a linear progression in the field, and many might find themselves needing to re-align their careers to fit their skills and aspirations.
All in all, the landscape for digital media graduates is pretty varied. Some find fulfilling careers directly linked to what they studied, while many end up exploring a wide range of jobs that may not leverage their degree directly. It's a world where persistence, adaptability, and sometimes a bit of luck play significant roles in defining one's career after graduation. So if you’re considering a degree in this field or know someone who is, it’s key to stay flexible and open to different paths that may lead to unexpected opportunities!
A Bachelor’s degree in Digital Media can be a mixed bag in terms of difficulty, honestly. It tends to be more challenging than some easier majors, but it's not as tough as, say, engineering or the sciences. You'll likely dive into creative projects like graphic design, video production, and web development, which can be fun but also pretty time-consuming. The workload can get a bit heavy, especially if you're balancing multiple projects and deadlines, but if you enjoy being creative and working with tech, it might not feel that overwhelming. Just remember, it definitely requires dedication and a decent chunk of effort, but if you’ve got a passion for digital media, you might find it more exciting than difficult!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Digital Media.
So, looking at these Digital Media grads and their career paths, it’s a mixed bag when it comes to making decent money. The individual who graduated from the University of Charleston in 2020 seems to be doing well; starting as a Young Creator at Adobe and climbing his way up to Chief Technology Officer shows a promising salary trajectory as he gains experience and takes on more responsibility. On the flip side, a graduate from Otis College of Art and Design seemed to find herself mostly in teaching positions, which can be rewarding but typically pays less than corporate roles in design or tech. Others with consistent roles in more traditional jobs, like the folks from East Tennessee State University and University of Central Florida, seem to have stable, though not necessarily lucrative, positions.
Keep in mind that job titles and progression matter when it comes to income. Those who landed in higher-level roles at companies like Netflix or Riot Games likely earned more than entry-level positions in other industries. Meanwhile, a couple of profiles show people juggling multiple freelance gigs, which can be financially rewarding but also unpredictable. If you’re considering a career in digital media, it’s good to have a clear goal and maybe even diversify your skills to stay competitive. Overall, there are some promising paths for decent money, but success often depends on the choices and opportunities you chase after graduation.
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Digital Media. This may or may not be useful:
Here are all colleges offering a Bachelor degree in Digital Media (ordered by the average relevance score of their Digital Media graduates, best to worst) where we have analyzed at least 10 of their graduates:
| College | Score | Count |
|---|---|---|
 Otis College of Art and Design
|
85 | 10 |
 University of Central Florida
|
80 | 10 |