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First, some facts. Of the Sports Marketing And Media graduates from Full Sail University we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 12 LinkedIn profiles (see below).
The verdict? Bad. Overall, with an average relevance score of 41%, Sports Marketing And Media graduates from Full Sail University have a substantially lower likelihood (-26%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 8% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Sports Marketing And Media graduates, and it's normal to look for work straight after graduation.
See the details:
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Relevance score: 30% We think this person has NOT gone into a career related to their degree.
DEGREE INFOGraduated in 2017 from Full Sail University with a Bachelor of Science in Sports Marketing and Media in Sports Marketing And Media. No other secondary education since. JOB HISTORY SINCE GRADUATIONGuest Relations Representative Colorado Rockies Jul 2017 - Mar 2018 Operations Assistant Colorado Rockies Mar 2018 - Aug 2018 Guest Service Representative Denver Broncos Aug 2018 - Aug 2020 General Manager  Domino's Jul 2017 - Present ABOUTNo information provided. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
When looking at the careers of people who studied Sports Marketing and Media at Full Sail University, it seems like a lot of them end up in marketing roles, but not all of these jobs are strictly connected to sports. Some graduates have snagged positions that are closely aligned with their studies, like Promotions Specialist at the Atlanta Braves or Guest Relations Representative at the Colorado Rockies, where they can really flex their sports marketing muscles. However, many of the other positions—like Customer Service Manager at Target or Sales Employee at a manufacturing company—while they may involve some marketing skills, don’t directly use the specialized knowledge they gained in sports marketing and media.
Overall, while graduates have found a variety of work in the marketing field, many have drifted into roles that are more general or unrelated to sports altogether. So, if you're thinking about pursuing a degree in Sports Marketing and Media, it’s worth noting that while there are opportunities specifically in sports, many graduates seem to be ending up in broader marketing roles that don’t fully leverage their specialized training. It's a mixed bag—some are right on target with their careers, and others are playing a different game altogether.
Here is a visual representation of the most common words in job titles for Sports Marketing And Media graduates (this is across all Sports Marketing And Media graduates we've analyzed, not just those who went to Full Sail University):
When looking at the career trajectories of graduates from Full Sail University's Sports Marketing and Media program, you can see a pretty diverse range of experiences. For many, their first job after graduation seems to be in some kind of marketing or management role within sports organizations, community agencies, or related fields. Positions like Digital Marketing and Operations Manager, Promotions Specialist, or various marketing roles are common starting points. These early jobs often provide valuable experience in the industry and help build essential skills in digital marketing, social media, and event management.
As we look further down the road—about five years or so—the paths start to diverge a bit more. Some graduates have managed to stay within the sports industry, moving up to roles like Marketing Manager or Senior Marketing Specialist, while others have transitioned into entirely different careers, such as customer service or general management positions. For those who hit their stride in sports marketing, positions like Sports Journalist or even roles within well-known organizations like the NFL or Atlanta Braves suggest a fruitful career in the field. However, it’s also apparent that some have veered off, ending up in jobs unrelated to sports marketing entirely. Overall, while some grads are clearly thriving in relevant careers, others seem to be exploring other areas, leading to a mixed bag of outcomes after graduation.
Honestly, the Bachelor’s degree in Sports Marketing and Media can be a mix of fun and challenging, especially at a place like Full Sail University where the focus is on real-world projects and hands-on experience. The coursework is designed to be pretty engaging, so if you’re passionate about sports and media, you’ll find a lot to enjoy. That said, it can get tough with deadlines and the fast pace of the program. You’ll definitely have to put in the effort and stay organized, but if you’re willing to work hard and stay committed, it’s totally manageable. Overall, I’d say it’s a bit easier than some other degrees since it’s so focused on your interests, but it still requires dedication.
Most commonly, in the LinkedIn profiles we've looked at, it takes people 2 years to finish a Bachelor degree in Sports Marketing And Media.
Looking at these Sports Marketing and Media grads from Full Sail University, it seems like they’re starting off on a decent path, but the money varies quite a bit depending on their roles and experiences. Some, like those working at city government jobs or in customer service, might not be raking in the big bucks just yet—think more comfortable living rather than luxury. Others are moving up the ladder quickly, like the ones who’ve landed marketing manager or sales manager positions, which usually have higher paychecks. The mix shows that while some might be doing pretty well, others are still in those entry-level roles, so it’s a bit of a mixed bag when it comes to earning potential right now. Overall, they seem to be building solid careers, but they might not all be seeing big bucks just yet.
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Sports Marketing And Media (this is across all Sports Marketing And Media graduates we've analyzed, not just those who went to Full Sail University). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Sports Marketing And Media (ordered by the average relevance score of their Sports Marketing And Media graduates, best to worst) where we have analyzed at least 10 of their graduates:
| College | Score | Count |
|---|---|---|
 Full Sail University
|
41 | 12 |