First, some facts. Of the Advertising graduates from Grady College of Journalism and Mass Communication, University of Georgia we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 12 LinkedIn profiles (see below).
The verdict? Slightly below average. Overall, with an average relevance score of 65%, Advertising graduates from Grady College of Journalism and Mass Communication, University of Georgia have a slightly lower likelihood (-2%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, 41% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests you may need more than just a Bachelors degree to be competitive as a Advertising graduate.
See the details:
Relevance score: 59%We think this person has gone into a career only somewhat relevant to their degree.DEGREE INFOGraduated in 2018 from Grady College of Journalism and Mass Communication, University of Georgia with a Bachelor's degree in Advertising. Also pursued further education since (see below). JOB HISTORY SINCE GRADUATIONLead Preschool TeacherEast Lake Family Ymca Aug 2020 - Aug 2021 Associate Media Planner Publicis Media UNIT3C Jan 2022 - Oct 2022 Media Manager Publicis Media UNIT3C Nov 2022 - Mar 2024 Media Supervisor Spark Foundry Apr 2024 - Present FURTHER DEGREES DONE SINCE GRADUATINGMaster of Arts - MAThe University of Georgia 2018 - 2020 ABOUTGraduate from the University of Georgia working in Paid Social Media. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
When looking at the job paths of graduates from Grady College of Journalism and Mass Communication with a degree in Advertising, it seems like there are a few common themes. A majority of these individuals have landed roles in advertising-focused positions like Account Management, Media Planning, and Creative roles. These jobs typically leverage the core skills learned in their advertising degrees, such as understanding client needs, creating effective campaigns, and strategizing media placements. Some of the standout positions include roles like Media Manager, Junior Art Director, and Integrated Sales Planner, which directly align with the students' educational backgrounds and the principles of advertising.
However, it's also important to note that not all roles are closely related to advertising. Many graduates have taken on positions that are more tangentially related or focus on skills not specifically tied to advertising. For instance, roles like Customer Support Specialist or Booking Intern don’t really engage advertising knowledge and skills. This broad range of jobs shows that while many graduates find their way into roles that reflect their advertising expertise, the career journey can be quite diverse, often blending various skills across different fields. So, while there's a decent connection to advertising in many roles, there’s also a fair number of graduates exploring jobs that might not use their advertising skills directly—a bit of a mixed bag, really!
Here is a visual representation of the most common words in job titles for Advertising graduates (this is across all Advertising graduates we've analyzed, not just those who went to Grady College of Journalism and Mass Communication, University of Georgia):
Okay, so let's dive into what graduates from the Grady College of Journalism and Mass Communication at the University of Georgia tend to do with their Advertising degrees. It looks like many of them kick off their careers with internship roles or entry-level positions, often in account management, sales, or creative roles. For instance, graduates from 2012 to 2022 have started off as interns or assistants in places like media groups and creative agencies, which is pretty typical for the industry. This path shows that they are generally able to land jobs that are at least somewhat related to advertising early on, even if they're not always high-profile right away.
Now, fast forward about 5 to 10 years, and we see a fairly decent mix of career progressions. Some individuals evolve into more specialized positions like media planners, art directors, or even directors within creative firms, such as at 22Squared or Goodby Silverstein & Partners. Others have taken a slight detour from traditional advertising roles, migrating into areas like media management or even starting their own businesses. So while not all paths remain directly tied to advertising, many graduates do seem to find their rhythm and establish successful careers that make use of the skills honed during their studies. Overall, it appears that a degree from Grady College equips graduates with a versatile skill set that keeps them on track within the advertising—and tangential—fields over time.
Getting a Bachelor’s degree in Advertising at Grady College is definitely manageable, but it comes with its challenges. It's not a walk in the park, as you'll dive into subjects like marketing strategies, consumer behavior, and creative design, which can get pretty intense. Expect a good mix of theory and hands-on projects, meaning you'll have to be creative and work on group assignments often. If you enjoy brainstorming ad campaigns and being part of a team, you'll likely find it more fun than hard. Overall, it’s about average in terms of difficulty—definitely requires effort, but if you stay organized and passionate about the subject, you can handle it!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Advertising.
Looking at these Advertising graduates from Grady College, it seems like they've had a pretty mixed bag when it comes to making money. Some have landed solid roles in well-known companies, like media planners and account managers, which could definitely lead to decent salaries—especially as they gain more experience. However, a few of them have taken on a lot of entry-level or temporary positions, like customer service roles or internships, which usually don't pay as well. In general, the more experience they build, along with their creativity and networking, can help them climb the salary ladder, but it might take some time for others to hit that sweet spot financially. So, while there’s potential for good earnings, some may need to work their way up a bit before they see their income reflect their hard work.
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Advertising (this is across all Advertising graduates we've analyzed, not just those who went to Grady College of Journalism and Mass Communication, University of Georgia). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Advertising (ordered by the average relevance score of their Advertising graduates, best to worst) where we have analyzed at least 10 of their graduates:
College | Score | Count |
---|---|---|
Brigham Young University | 77 | 13 |
University of Illinois at Urbana-Champaign | 76 | 22 |
Central Michigan University | 75 | 10 |
The University of Texas at Austin | 72 | 39 |
University of Oregon | 67 | 27 |
Temple University | 66 | 24 |
Grady College of Journalism and Mass Communication, University of Georgia | 65 | 12 |
Ball State University | 64 | 12 |
The University of Alabama | 62 | 17 |
University of Houston | 60 | 10 |
Texas Tech University | 60 | 17 |
University of Oklahoma | 60 | 12 |
Iowa State University | 59 | 13 |
The University of Georgia | 57 | 18 |
Texas State University | 56 | 16 |
Michigan State University | 54 | 50 |
University of Florida | 51 | 23 |
Rowan University | 51 | 15 |