First, some facts. Of the Advertising graduates from University of Oklahoma we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 12 LinkedIn profiles (see below).
The verdict? Below average. Overall, with an average relevance score of 60%, Advertising graduates from University of Oklahoma have a lower likelihood (-7%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 8% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Advertising graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 11%We think this person has NOT gone into a career related to their degree.DEGREE INFOGraduated in 2014 from University of Oklahoma with a Bachelor's degree in Advertising. No other secondary education since. JOB HISTORY SINCE GRADUATIONAccount ExecutiveProterra Advertising Oct 2014 - Nov 2015 Training Associate World Financial Group (WFG) Mar 2016 - Nov 2023 Insurance Agent American Income Life Insurance Company Sep 2023 - Present ABOUTMy name is [NAME REMOVED] and I believe creativity can bring people together in many ways possible. I like to view things from a different perspective and to entertain people in any way possible. I like to joke around and have fun, but I am serious when it comes down to getting work done. I recently graduated with a BA in Advertising from the University of Oklahoma. I am seeking job opportunities in advertising and similar industries. I have done work in account planning, media/research and the creative side. I like to work as a team and to come up with great ideas to form big projects. I love to create, think and solve problems. I hope to make a difference, and I want to learn from the great and follow in the footsteps of their legacy.The best way to predict the future is to create it.- Peter Drucker |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
When looking at the career paths of University of Oklahoma graduates with a degree in Advertising, you can see a mix of relevant and irrelevant job roles. Many have found themselves in roles directly tied to advertising, such as account managers, marketing coordinators, or digital advertising managers, where they can actually use the skills and knowledge they acquired during their studies. For instance, those who worked as account executives seem to really thrive in environments where advertising strategies are a big part of the job, and internship experiences like those at Saatchi & Saatchi show that early exposure to the field helps build a solid foundation for their careers. On the downside, some have ventured into roles that don’t align as closely with advertising, such as logistics or administrative positions, which tend to stray far from the original purpose of their degree.
Overall, while there's a decent number of graduates landing jobs that utilize their advertising knowledge, a notable portion of them have ended up in roles where they can't fully apply what they learned. The advertising field is broad and it’s clear that not all the positions held by these graduates are directly related to their studies. This suggests that while an Advertising degree offers valuable skills, the job market variability means that not every graduate will find a perfect fit in a strictly advertising role. So, if you’re considering this major, it’s good to keep in mind that your career might need some twists and turns before it lands you squarely in the world of advertising!
Here is a visual representation of the most common words in job titles for Advertising graduates (this is across all Advertising graduates we've analyzed, not just those who went to University of Oklahoma):
Looking at the career trajectories of graduates from the University of Oklahoma's Advertising program, it seems like many of them start off in entry-level positions, often as marketing coordinators, account assistants, or intern roles that are directly relevant to advertising. For instance, graduates who went on to work as Account Executives or Marketing Managers indicate that they initially took on roles like interns or coordinators, which is pretty consistent with the typical first job after graduation. It seems like those first steps often set the stage for more career growth down the line. However, there are also cases where some graduates find themselves in unrelated or less relevant positions, such as logistics or legal support roles, which isn't what you'd expect for someone with an Advertising degree.
Fast forward five to ten years, and we see a mix of outcomes. Some folks have climbed up the ladder and are now managerial positions within marketing firms or advertising agencies, suggesting that there’s definitely an opportunity for advancement in the field. Others end up in roles that are only tangentially related to advertising, like being a Digital Marketing Specialist or even shifting entirely into areas like insurance. So, while the path can lead to meaningful careers in advertising for some, others may find themselves veering off into different fields that don’t fully utilize their degrees. Overall, there’s a blend of success and other career journeys among these graduates, which is something to consider if you're thinking about a similar path.
Honestly, a Bachelor’s degree in Advertising at the University of Oklahoma—or really anywhere, for that matter—is usually considered to be on the easier side compared to some other degrees. You’ll definitely have assignments and projects to keep up with, and there’s a bit of creativity involved, which can make it fun. That said, the workload isn’t super overwhelming, and if you enjoy coming up with ideas and working on presentations, you'll probably find it pretty manageable. Just be prepared to put in some effort on group work and stay organized to keep up with deadlines, but overall, if you have a passion for advertising, you’ll likely find it a pretty chill and enjoyable experience!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Advertising.
Looking at the career paths of these Advertising graduates from the University of Oklahoma, it seems like they're mostly on decent tracks for making a good living, especially those who landed roles like Senior Account Executive and Marketing Manager, which typically come with favorable salaries in the advertising and marketing world. Some of the earlier positions, like interns and entry-level roles, might not have paid all that well, but as they moved up, it looks like many have increased their earning potential significantly. For instance, one who went from being a National Sales Assistant to a Marketing Manager probably saw a nice paycheck jump along the way. Overall, they seem to be finding their way into roles that can provide good money, especially as they gain experience.
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Advertising (this is across all Advertising graduates we've analyzed, not just those who went to University of Oklahoma). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Advertising (ordered by the average relevance score of their Advertising graduates, best to worst) where we have analyzed at least 10 of their graduates:
College | Score | Count |
---|---|---|
Brigham Young University | 77 | 13 |
University of Illinois at Urbana-Champaign | 76 | 22 |
Central Michigan University | 75 | 10 |
The University of Texas at Austin | 72 | 39 |
University of Oregon | 67 | 27 |
Temple University | 66 | 24 |
Grady College of Journalism and Mass Communication, University of Georgia | 65 | 12 |
Ball State University | 64 | 12 |
The University of Alabama | 62 | 17 |
University of Houston | 60 | 10 |
Texas Tech University | 60 | 17 |
University of Oklahoma | 60 | 12 |
Iowa State University | 59 | 13 |
The University of Georgia | 57 | 18 |
Texas State University | 56 | 16 |
Michigan State University | 54 | 50 |
University of Florida | 51 | 23 |
Rowan University | 51 | 15 |