First, some facts. Of the Communication graduates from Sonoma State University we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 18 LinkedIn profiles (see below).
The verdict? Significantly below average. Overall, with an average relevance score of 55%, Communication graduates from Sonoma State University have a much lower likelihood (-12%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 22% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Communication graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 59%We think this person has gone into a career only somewhat relevant to their degree.DEGREE INFOGraduated in 2022 from Sonoma State University with a Bachelor's degree in Communication. No other secondary education since. JOB HISTORY SINCE GRADUATIONRadio Show HostKSUN Radio Jan 2022 - May 2022 Scholarship Donor Relations Steward 10,000 Degrees Mar 2023 - Present ABOUTI am a proud first-generation Latina with a Bachelor of Arts degree in Communication Studies from Sonoma State University, where I was able to get a glimpse into the world of journalism while also developing a better understanding of mass media and various methods of communications. At SSU, I was given the opportunity to gain hands-on experience in photojournalism, broadcast journalism, and print journalism. In 2020, while most of the world was kept enclosed in their homes, I was fortunate enough to have found myself applying and later being accepted to internship at Community Foundation Sonoma County as their very own Communications Intern. In 2021, my internship was extended into a fellowship, promoting me to Sr. Communications Intern. This is where I learned some of the most valuable skills such as interpersonal skills, communications and organizational skills as well as deep listening skills. In any and all future endeavors, I hope to only further my skills and expand my knowledge! |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
After checking out a bunch of LinkedIn profiles of folks who graduated with a Communication degree from Sonoma State University, it seems like many of them have ended up in jobs that don’t always tap into the skills they learned during their degree. A lot of the roles relate to marketing, event management, and communications, but there’s also a large chunk that leans heavily towards sales, sports management, and administrative tasks. For example, positions like Business Development Representative or various sales roles pop up repeatedly, which focus more on selling and client interactions rather than pure communication principles. It’s like they’re using their people skills, but not necessarily the sophisticated communication theories they studied in school.
That said, there are definitely some standout roles where the connection to communication is crystal clear, like event management and media production jobs. Positions such as PR Associates, Music Writers, and Production Assistants showcase strong ties to the communication field, requiring skills in writing, public speaking, and media coordination. So, while many graduates are working in jobs that might not seem directly relevant at first glance, there’s a decent mix of roles that do leverage their communication expertise. Overall, it’s a mixed bag, with some venturing into fields where their degree's focus isn’t fully utilized, and others who find themselves right at home in communication-centric careers.
Here is a visual representation of the most common words in job titles for Communication graduates (this is across all Communication graduates we've analyzed, not just those who went to Sonoma State University):
The graduates from Sonoma State University’s Communication program have taken a variety of career paths, particularly in fields related to marketing, event management, public relations, and media. Many of them land their first jobs shortly after graduation in entry-level positions that capitalize on their communication skills. Roles like marketing assistant, public relations associate, and event intern seem to be common stepping stones, helping them gain critical experience and network within their industry. For example, a lot of graduates started as interns, whether it was in event management or marketing, and have since climbed the ranks to managerial positions at esteemed companies like Atlassian and Sonic.
Fast forward five or ten years, and you'll see that a significant number of these alumni have progressed into more advanced roles that are quite relevant to their Communication degrees. Many have found stable careers as event managers, digital marketing specialists, or have moved into senior roles in marketing and operations. On the flip side, some graduates have ventured into unrelated fields, including education and sales, but it seems that the majority have maintained a strong connection to their communication roots. Overall, there’s a definite trend of growth and development in their careers, suggesting that most individuals from this program leverage their degree effectively to build successful, relevant careers.
Honestly, a Bachelor’s degree in Communication can be pretty manageable, especially at a school like Sonoma State University. The coursework usually involves a mix of interesting topics like media, interpersonal communication, and possibly public speaking, which can be fun and engaging if you enjoy that kind of stuff. While there are definitely challenges, like group projects and presentations, it’s generally considered a bit easier compared to more technical majors like engineering or hard sciences. If you stay organized and engage with the material, you'll likely find it to be a rewarding experience without it being super overwhelming.
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Communication.
So, looking at these Sonoma State Communication grads, it seems like they’re kind of mixed when it comes to earning decent money. Some of them jumped into solid roles, especially those who are now at Atlassian or have been in managerial positions, which often come with better pay. However, quite a few started with internships or entry-level positions that likely didn’t pay all that well, especially in areas like sports and event management where starting salaries can be on the lower side. Plus, roles like production assistants usually aren’t the most lucrative either, so it really depends on their specific career paths. Overall, while some are probably pulling in good salaries now, others might still be working their way up the pay scale.
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Communication (this is across all Communication graduates we've analyzed, not just those who went to Sonoma State University). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Communication (ordered by the average relevance score of their Communication graduates, best to worst) where we have analyzed at least 10 of their graduates: