What can you do with a Integrated Marketing Communications degree from University of Mississippi?

First, some facts. Of the Integrated Marketing Communications graduates from University of Mississippi we've analyzed , here's how many have used (or NOT used) their degree in their career:


These are estimates based on AI analysis of 23 LinkedIn profiles (see below).

The verdict? Slightly above average. Overall, with an average relevance score of 69%, Integrated Marketing Communications graduates from University of Mississippi have a slightly higher likelihood (+2%) of finding work in this field compared to the average graduate across all fields:

Average score: 69%
Average relevance score across all fields: 67%

And for comparison, here's the chart for all profiles we've looked at across all degrees.

× Chart

Also, after graduating, only 34% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Integrated Marketing Communications graduates, and it's normal to look for work straight after graduation.

See the details:

View a random Integrated Marketing Communications graduate from University of Mississippi and our analysis:


Relevance score: 87%

We think this person has gone into a career highly relevant to their degree.

DEGREE INFO

Graduated in 2021 from University of Mississippi with a Bachelor of Science - BS; Specialization in Social Media Marketing in Integrated Marketing Communications. Also pursued further education since (see below).

JOB HISTORY SINCE GRADUATION
Global Marketing Communications Intern
Sensormatic
May 2022 - Aug 2022
The Global Marketing Communications Intern position does not require an in-depth understanding of social media marketing or integrated marketing communications, thus it is not closely aligned with the degree.

Marketing Communications Graduate Assistant
University of Mississippi
Aug 2021 - Jan 2023
As a Marketing Communications Graduate Assistant, the role directly involves skills and knowledge in marketing communications, fully utilizing the concepts learned in the Bachelor's program.

Brand Performance Marketing - Paid Social Strategist
TRG
Jan 2023 - Mar 2024
The position as a Paid Social Strategist heavily relies on social media marketing techniques and strategies, making it very relevant to the Bachelor's degree specialization.

Paid Social Senior Strategist
TRG
Mar 2024 - Apr 2024
The role of a Paid Social Senior Strategist is fundamentally about implementing advanced social media marketing strategies, aligning closely with the degree's focus.

Field Marketing Specialist
BlueTriton Brands
Apr 2024 - Present
The Field Marketing Specialist position may involve some marketing communication skills, but it is less focused on social media and integrated marketing communications specifically, resulting in only moderate relevance.

FURTHER DEGREES DONE SINCE GRADUATING
Master of Science - MS
University of Mississippi
2021 - 2023
ABOUT

I am passionate in connecting the dots through all avenues in marketing and communications and love seeing the big idea come to life. I am interested in learning more about the relevance of the many different platforms in use today in marketing communications.

What jobs can you get with a Integrated Marketing Communications degree from University of Mississippi?

The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:


From the analysis of LinkedIn profiles of individuals who graduated with a degree in Integrated Marketing Communications from the University of Mississippi, we can see a pretty diverse range of jobs they've landed. The most common positions across the board include roles such as Marketing Managers, Digital Content Managers, and various forms of Copywriters. These jobs tend to be strongly relevant to their degrees, leveraging skills in marketing strategy, content creation, and communication. It's pretty clear that those who jumped into positions focused on marketing or digital content are applying their education directly to their roles.

However, not all roles align perfectly with integrated marketing communications skills. Many graduates ended up in positions like sales, administrative roles, or general management, which don’t heavily utilize the specific training from their degrees. For instance, being a bartender or an equipment manager for a sports team might hone some communication skills, but it doesn’t really tap into the marketing communication strategies that they learned. Overall, while several graduates found solid footing in areas deeply tied to their studies, others have placed themselves in jobs that are quite a leap from integrated marketing communications, demonstrating a mixed bag when it comes to relevance in the job market.

Here is a visual representation of the most common words in job titles for Integrated Marketing Communications graduates (this is across all Integrated Marketing Communications graduates we've analyzed, not just those who went to University of Mississippi):

What kind of career trajectories do Integrated Marketing Communications graduates from University of Mississippi have? What do they do 1, 5 or 10 years out?

When looking at the career trajectories of graduates from the Integrated Marketing Communications program at the University of Mississippi, it’s clear that many have started off in roles directly related to marketing, communications, and digital content creation. For instance, many of the early jobs held by recent grads include positions like marketing coordinators, communications assistants, and social media managers. This alignment with their degree suggests that they were well-prepared to enter the marketing field. As they gained experience, many have secured roles that carry more responsibility, such as marketing managers, digital strategists, and even entrepreneurs founding their own ventures.

However, not all paths have been so straightforward. It looks like some individuals took longer to land roles directly related to their degree after graduation, with a few starting in seemingly unrelated jobs, such as bartending or working in operations before ultimately moving back into marketing-related roles. Five to ten years after graduation, quite a few of them have transitioned into senior positions or even started their own businesses, showing that there's potential for growth in this field. Overall, while there are some diverse career paths, the majority of these graduates appear to have found relevance and success in careers connected to integrated marketing communications, which is certainly a positive indicator for anyone considering this program!

How hard is a Integrated Marketing Communications degree from University of Mississippi?

Honestly, a Bachelor’s degree in Integrated Marketing Communications at the University of Mississippi is pretty manageable, especially if you have a knack for creativity and communication. It’s not super easy, but it's definitely not the hardest degree out there either. You’ll dive into a mix of marketing, advertising, social media, and even some analytics, which can be a lot of fun if you like those topics. There will be projects and presentations that require teamwork and some critical thinking, but overall, most students find it engaging rather than overwhelming. If you stay organized and put in a little effort, you should do just fine!

How long does it take?

Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Integrated Marketing Communications.

Do Integrated Marketing Communications graduates from University of Mississippi tend to make good money?

Alright, so looking at this list of Integrated Marketing Communications grads from Ole Miss, it seems like a mixed bag when it comes to their earnings. Some of the earlier graduates, like the ones who landed positions as Integrated Marketing Managers and Copywriters, likely pulled in decent salaries, especially as they moved up in their roles over time. You also see some who created their own businesses, which can be super lucrative if they hit the right market. However, there are a few folks with more entry-level jobs or freelance gigs, and while those can be good for building experience, they probably aren't making bank just yet. Overall, it seems like a solid mix of paths—some are definitely on their way to making good money, while others are still grinding it out to reach that level. So, like anything else, it kind of depends on the trajectory each person has taken!

What buzzwords do Integrated Marketing Communications graduates use to describe themselves?

Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Integrated Marketing Communications (this is across all Integrated Marketing Communications graduates we've analyzed, not just those who went to University of Mississippi). This may or may not be useful:

What are the best colleges for Integrated Marketing Communications?

Here are all colleges offering a Bachelor degree in Integrated Marketing Communications (ordered by the average relevance score of their Integrated Marketing Communications graduates, best to worst) where we have analyzed at least 10 of their graduates:

College Score Count
Ithaca College 74 12
University of Mississippi 69 23