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First, some facts. Of the Business Management And Marketing graduates from Western Governors University we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 39 LinkedIn profiles (see below).
The verdict? Slightly below average. Overall, with an average relevance score of 65%, Business Management And Marketing graduates from Western Governors University have a slightly lower likelihood (-2%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 25% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Business Management And Marketing graduates, and it's normal to look for work straight after graduation.
See the details:
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Relevance score: 83% We think this person has gone into a career highly relevant to their degree.
DEGREE INFOGraduated in 2020 from Western Governors University with a Bachelor's degree in Business Management And Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATIONProject Manager Indy Roof Company Jul 2020 - Nov 2021 Business Owner  317 Roofing & Restorations Nov 2021 - Present ABOUTNo information provided. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
After analyzing the job roles of graduates with a degree in Business Management and Marketing from Western Governors University, a few common themes emerge. Many individuals have found themselves in positions that seem to only partially utilize the skills and knowledge gained from their studies. Roles such as Sales Manager, General Manager, or Marketing Specialist definitely rely on foundational business principles and marketing strategies, showcasing a strong relevance to their degree. On the flip side, other positions like EEG Monitor, Compliance Reviewer, or even a teacher role divert from the core competencies associated with Business Management and Marketing. This suggests that while some grads are effectively leveraging their education in their jobs, others are ending up in fields where their degree holds less value.
It’s clear that jobs in sales, marketing, and management tend to pull from the skills these graduates learned in school, and many seem to have made a smooth transition into roles that allow them to apply their academic background on a daily basis. However, the data also illustrates that a significant number have pursued paths that don’t directly align with their studies. It raises an interesting conversation about the versatility of a Business Management and Marketing degree – while it opens doors to various career opportunities, it sometimes doesn't guarantee that the specific knowledge will be put to good use in every role these graduates take on. That’s something worth keeping in mind when considering what you want to do after graduation!
Here is a visual representation of the most common words in job titles for Business Management And Marketing graduates (this is across all Business Management And Marketing graduates we've analyzed, not just those who went to Western Governors University):
Graduates from the Business Management and Marketing program at Western Governors University (WGU) seem to have taken a variety of career paths, showcasing a blend of roles in management, marketing, sales, and even some unexpected areas. Many graduates typically land their first jobs in sales or marketing roles right after graduation—like the Sales Manager at Loftus International or Sales Representatives at various companies. This trend indicates that graduates often leverage entry-level positions to build experience and ramp up their career trajectories in fields directly related to their degree. Companies like Cricut and Verizon are popular among graduates for their career advancements, indicating that WGU alumni tend to move up the ladder into more senior roles within recognizable brands over just a few years.
Fast forward five or ten years post-graduation, and you’ll find that many alumni have achieved significant promotions or transitions into higher-level management roles. For example, positions like Senior Product Marketing Manager and General Manager at The Housing Mart show that graduates are not just staying in entry-level positions for long. Even some of the less traditional career paths, like working as a Senior Pastor or within the education sector, still demonstrate leadership roles that rely on core management and marketing skills. However, there are a few grads whose careers seem unrelated to their degrees, like one who became a Licensed Massage Therapist. Overall, WGU graduates have a strong track record of finding relevant and rewarding careers that utilize their Business Management and Marketing education, contributing positively to both their professional growth and the industries they work in.
Getting a Bachelor’s degree in Business Management and Marketing at Western Governors University (WGU) can be a pretty unique experience since the school is all about competency-based learning, which means you move at your own pace. Some students find that this flexibility makes it easier for them to balance studies with other responsibilities, but it can also be challenging if you struggle with self-motivation because you’ll be responsible for staying on track. Overall, it’s not necessarily "harder" or "easier" than other programs; it really depends on how well you manage your time and grasp the material. If you’re super organized and ready to put in the effort, you might find it more manageable than a traditional college program. But if you're more used to structured classroom environments, it could feel like a tougher adjustment!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 2 years to finish a Bachelor degree in Business Management And Marketing.
Looking at the job paths of these WGU grads, it seems like most of them have landed some decent gigs that likely pay well. For instance, the graduates who have held roles like Senior Product Marketing Manager or Operations Manager usually see a nice paycheck, and even those in roles like General Manager and Senior Account Manager are probably doing alright financially. However, there are a few who have bounced around in positions that might not pay as much initially, like those in beauty advising or teaching, which can vary widely in income. Overall, while you can’t definitively say everyone is rolling in the dough, it definitely looks like a good chunk of these WGU alumni have found ways to earn a solid living in their respective fields.
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Business Management And Marketing (this is across all Business Management And Marketing graduates we've analyzed, not just those who went to Western Governors University). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Business Management And Marketing (ordered by the average relevance score of their Business Management And Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates:
| College | Score | Count |
|---|---|---|
 San Jose State University
|
80 | 10 |
 University of North Texas
|
70 | 14 |
 Northwest Missouri State University
|
69 | 10 |
 Texas State University
|
66 | 13 |
 Strayer University
|
66 | 12 |
 Penn State University
|
65 | 32 |
 Western Governors University
|
65 | 39 |
 Florida State University
|
62 | 10 |
 Brigham Young University - Idaho
|
61 | 16 |
 Grand Canyon University
|
60 | 18 |
 Florida International University
|
59 | 10 |
 California State University, Northridge
|
59 | 10 |
 University of Phoenix
|
58 | 174 |
 Ashford University
|
58 | 10 |