First, some facts. Of the Marketing graduates from Auburn University we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 14 LinkedIn profiles (see below).
The verdict? Slightly below average. Overall, with an average relevance score of 65%, Marketing graduates from Auburn University have a slightly lower likelihood (-2%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 0% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 76%We think this person has gone into a career highly relevant to their degree.DEGREE INFOGraduated in 2015 from Auburn University with a Bachelor's Degree in Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATIONAdministrative CoordinatorBrownell Travel Sep 2015 - Sep 2016 Marketing & Operations Coordinator Brownell Travel Sep 2016 - Sep 2018 Marketing Coordinator Brownell Travel Sep 2018 - Aug 2020 Digital Marketing Coordinator Taziki's Mediterranean Cafe Dec 2020 - Feb 2022 Marketing Manager Taziki's Mediterranean Cafe Feb 2022 - Jul 2022 Marketing Manager Avenue Two Travel, a Luxury Travel Agency Jul 2022 - Present ABOUTNo information provided. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
After going through a bunch of LinkedIn profiles of Auburn University grads with Marketing degrees, it seems like a few clear trends pop up when it comes to the jobs they’ve landed. Most of the roles aren’t directly tied to marketing, especially early in their careers. Jobs like Sales Development Representative, Software Engineer, and even positions like Administrative Coordinator come up quite a bit, which focus more on sales, tech, or admin tasks rather than actual marketing strategies. A lot of these roles just don’t take full advantage of the marketing knowledge they gained in school. But as we move further along the timeline, we start to see more positions that are clearly in the marketing realm, like Digital Marketing Coordinator or Marketing Manager, which really use the skills they learned in their degree.
Overall, while there are definitely roles that align closely with marketing—especially as graduates gain more experience—many early career jobs seem misaligned. It's like they have this great marketing knowledge but initially find themselves in positions that just don’t tap into it. However, those who stick with it or transition into more marketing-focused roles do start to see a better fit, utilizing their marketing skills more directly in positions like Marketing Coordinator or Business Development Coordinator. So, while the early job market may not completely match their education, there’s definitely a trend toward finding relevant marketing roles as they gain experience!
Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to Auburn University):
Looking at the career trajectories of Auburn University graduates with a degree in Marketing, it's clear that many of them initially land roles that are somewhat related to their studies. For example, the first jobs after graduation often include positions like Sales Development Representatives, Marketing Coordinators, or Administrative Coordinators. These roles usually serve as stepping stones into the wider marketing and business world. Some graduates picked up internships or entry-level jobs that align directly with marketing, while others ventured into sales or operations. This suggests that while they may not land dream marketing jobs right away, they are still entering fields that can lead them back to marketing adventures.
As time goes by—like five or ten years after graduation—many of these individuals seem to find positions that are much more aligned with marketing. A good number have moved into managerial or director roles, like Marketing Manager or Digital Content Manager. Others have carved out niches in digital marketing or social media management. That said, there’s a mix of outcomes; some graduates have veered into different industries altogether, taking on roles that may not seem connected to marketing. Overall, though, it appears that the majority have managed to build careers that either stay rooted in marketing or utilize their marketing skills in related fields, which is definitely a promising outcome for Auburn’s marketing alumni!
Honestly, a Bachelor’s degree in Marketing can be a mixed bag, and it really depends on what you're into. At Auburn University, like many schools, you'll find a fair amount of group projects, presentations, and case studies that can be pretty demanding, especially if you’re not super comfortable with public speaking or teamwork. The coursework usually covers everything from consumer behavior to digital marketing, which can be intense if you're not passionate about the subject. Overall, it’s not the easiest degree out there, but if you’ve got a good work ethic and a knack for creativity, you’ll probably find it manageable and even fun at times. Just be ready to put in the effort, and you'll be fine!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Marketing.
Looking at the job history of these Auburn marketing grads, it seems they’re off to a decent start, though it really varies. The older graduates, especially those from 2014 and 2015, have landed solid roles with titles like Marketing Manager or Director, which usually come with pretty good salaries—especially as they climb the ranks or start their own companies, like the founder of OutriderTech. On the flip side, some of the recent grads, like those from 2022 and 2023, are still in early-stage jobs or internships, which might not pay much yet but can lead to better positions down the line. So, it's a mixed bag, but overall, it looks like with experience, folks who graduated from Auburn tend to be on a promising financial path!
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to Auburn University). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: