First, some facts. Of the Marketing graduates from Georgia Gwinnett College we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 11 LinkedIn profiles (see below).
The verdict? Significantly below average. Overall, with an average relevance score of 48%, Marketing graduates from Georgia Gwinnett College have a much lower likelihood (-19%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 18% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 67%We think this person has gone into a career only somewhat relevant to their degree.DEGREE INFOGraduated in 2020 from Georgia Gwinnett College with a Bachelor of Business Administration - BBA in Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATIONBusiness OwnerLazcano Creations Aug 2021 - Present Substitute Gwinnett County Public Schools Jan 2022 - Jan 2023 Spanish Teacher Gwinnett County Public Schools Jan 2023 - Present ABOUTNo information provided. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
After looking at the job histories of people who graduated with a Marketing degree from Georgia Gwinnett College, it seems like many of them have landed roles that either just barely touch on marketing or completely stray from it. A lot of graduates took on positions like Marketing Coordinator, Marketing Manager, or even Social Media Specialist, which definitely make use of marketing skills. However, there are also quite a few who ended up in roles like Operations Manager, Accounting Clerk, or even a Special Education Paraprofessional, which are not really related to marketing at all. It's clear that while some went straight into marketing-focused positions, others have taken a much broader career path that doesn't necessarily align with their degree.
Overall, while there's a decent chunk of grads who are working in roles that tie into marketing, many are in jobs that could be seen as less relevant to what they studied. For instance, being a Territory Manager or a Marketing Manager directly connects to a Marketing degree. But jobs like a Substitute Teacher or a Warehouse Logistics Specialist don't utilize much—if any—of the marketing knowledge they studied. So, it looks like if you're considering a degree in Marketing at GGC, you might be opening doors to several opportunities, but don't be surprised if you find yourself in a job that doesn't scream "marketing" all the time!
Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to Georgia Gwinnett College):
When we look at the career trajectories of Georgia Gwinnett College marketing graduates, it's clear that many start off in entry-level roles right after graduation. For instance, a lot of them kick off their careers as marketing coordinators or interns, which is a great way to gain hands-on experience in the field. Fast forward a few years, and many of these individuals seem to have progressed to more responsible positions, like marketing managers or specialists in varied sectors—some even owning their own businesses. This suggests that the foundational marketing skills they built at Georgia Gwinnett have served them well as they navigated the job market.
However, not everyone has stuck strictly to marketing roles. Some graduates have ventured into diverse areas, such as education, logistics, or even interior design, which could indicate a mix of career satisfaction and a need to find viable options in the marketplace. While it looks like a good number of alumni are making strides in relevant marketing careers, others have branched out into fields that might not directly relate to their degree. Overall, the trend appears to lean positively, with many graduates finding solid positions within five to ten years, though some have taken less conventional paths or shifted away from marketing altogether. It’s a mixed bag, but there are definitely success stories among the group!
Honestly, a Bachelor’s degree in Marketing, whether at Georgia Gwinnett College or somewhere else, tends to be pretty manageable, especially if you've got a knack for creativity and enjoy working with people. You'll dive into subjects like consumer behavior, advertising, and digital marketing, which can be super interesting if you like that kind of stuff. Sure, there will be some challenging projects and the occasional tough exam, but compared to more technical degrees like engineering or chemistry, marketing generally strikes a good balance between fun and challenging. If you stay organized and keep up with the assignments, you'll probably find it to be a decent ride!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 5 years to finish a Bachelor degree in Marketing.
So, after checking out these marketing grads from Georgia Gwinnett College, it seems like they’ve had a pretty mixed bag when it comes to cash flow. The earlier graduates are climbing up the ladder nicely, especially the one who's now an operations manager—often that can mean a decent paycheck. The one who runs a childcare center is also likely doing okay, given how essential childcare is! Some of the later grads have taken on solid roles too, but for a few like the ones who started in teaching or retail, it might take a little more time before they see that big money coming in. Overall, it looks like some are finding their groove and can probably make a comfortable living, but others might still be hustling a bit to hit those higher salary marks!
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to Georgia Gwinnett College). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: