First, some facts. Of the Marketing graduates from University of North Texas we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 44 LinkedIn profiles (see below).
The verdict? Below average. Overall, with an average relevance score of 57%, Marketing graduates from University of North Texas have a lower likelihood (-10%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 15% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 50%We think this person has gone into a career only somewhat relevant to their degree.DEGREE INFOGraduated in 2023 from University of North Texas with a Bachelor of Business Administration - BBA in Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATIONInvestment ProfessionalJPMorgan Chase & Co. Jan 2024 - Present ABOUTNo information provided. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
So, looking through this mix of jobs held by graduates from the University of North Texas with a Marketing degree, a few trends really pop out. Many have landed in roles like Marketing Coordinator, Account Executive, and various marketing management positions, which directly utilize the skills they picked up in their programs. These roles typically involve tasks like promoting products, engaging clients, or managing marketing campaigns, making them quite relevant to a marketing education. For instance, positions such as the Digital Marketing Specialist and Marketing Outreach Coordinator are perfect examples of jobs where graduates can directly apply the theories and practices they learned in class.
However, it's interesting to note that not all positions were closely tied to marketing. A decent number of graduates ended up in roles like Territory Manager, Customer Support, or even in fields far from marketing, such as firefighting or real estate operations. While some of these roles might leverage soft skills like communication and customer engagement, they don't really make the most of a marketing-specific background. Overall, it seems that while many grads are using their marketing skills effectively, a significant chunk has drifted into jobs that only loosely connect to their training. This is a solid reminder that a degree can lead you down many paths, even those not strictly related to your field of study!
Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to University of North Texas):
Graduates from the University of North Texas with a degree in Marketing seem to have a pretty diverse range of career paths. Right after graduation, a lot of them start off in roles like marketing coordinators, sales associates, and even internships in marketing departments at various organizations. These positions give them a good foundation in the industry, allowing them to build up their skills and experience. For instance, some have quickly moved into more specialized roles, like Marketing Database Managers or Digital Marketing Specialists within the first few years after graduation, showing that many are sticking closely to marketing-related careers.
As for the longer-term picture, about five to ten years down the line, many graduates seem to be climbing the ranks into higher positions. You see titles like Marketing Manager, Senior Account Executive, and even Directors of Business Development popping up among those who graduated around 2010-2015. While there are some who have veered into unrelated fields or roles outside of marketing, it's clear that a significant chunk has found success and relevance in their marketing careers. Overall, while the journey varies for each grad, there's a solid trend of them moving into ambitions roles that tie back to their degrees in marketing, which is pretty encouraging for current students considering this major!
Honestly, a Bachelor’s degree in Marketing can be a pretty manageable journey, especially at somewhere like the University of North Texas. It’s not known to be super rigorous, but that doesn’t mean it’s a walk in the park either. You'll definitely have to put in some effort with group projects, presentations, and the occasional stats class, which can be a little tricky for some. But if you’re generally interested in the subject and keep up with your assignments, you'll likely find it to be a good mix of fun and challenging, without being overwhelming. So, if you’re ready to dive in and engage with the material, you’ll probably do just fine!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Marketing.
Looking at these Marketing grads from the University of North Texas, it seems like many of them are doing pretty well in their careers, especially those who graduated a bit earlier. For example, the Insights Director at Ansira and the Director of Business Development at Blueprint Enterprise Inc. likely have decent salaries given their roles. More recent grads are just starting out, so their pays might be on the lower side initially, but jobs like Sales Executive and Account Manager often lead to good earning potential as they gain experience. Overall, while there's a mix of salaries depending on the job and timeframe, many of these grads are on a solid path to making decent money as they advance in their careers.
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to University of North Texas). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: