First, some facts. Of the Marketing graduates from University of Wisconsin-Milwaukee we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 46 LinkedIn profiles (see below).
The verdict? Below average. Overall, with an average relevance score of 59%, Marketing graduates from University of Wisconsin-Milwaukee have a lower likelihood (-8%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 8% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 0%We think this person has NOT gone into a career related to their degree.DEGREE INFOGraduated in 2011 from University of Wisconsin-Milwaukee with a Bachelor of Business Administration in Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATIONClient Services-Cash MgtBaird Jan 2012 - Jan 2014 Securities Processing Senior Specialist Baird Jan 2014 - Aug 2015 Senior Treasury Management Specialist Baird Aug 2015 - Present Treasury Analyst Baird Jan 2017 - Present Treasury Operations Manager Baird Mar 2019 - Present ABOUTNo information provided. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
After looking through the job titles of graduates from the Marketing program at the University of Wisconsin-Milwaukee, it seems like the common theme is a mix of roles that are either directly related to marketing or only tangentially connected. A lot of these grads have landed jobs in sales, customer service, or operations, which aren’t typically marketing-centric, but do involve some elements of communication and client interaction. For instance, positions like Sales Associate, Customer Service Representative, and even various managerial roles have shown up frequently. However, many of these roles don’t utilize the full breadth of marketing skills they learned in school.
On the flip side, there are also a number of graduates who found their way into more traditional marketing roles. Jobs like International Marketing Coordinator, Marketing Specialist, and Brand Manager directly align with what you'd expect someone with a marketing degree to do. These roles apply marketing theories and principles every day, showcasing the real-world relevance of their education. So, while there’s definitely a mix, it seems that many graduates are somewhat applying their marketing skills, just not always in positions strictly labeled as “marketing.” Overall, I’d say the relevance varies widely—some are right in the thick of it, while others are living proof that a marketing degree can be pretty versatile in the job market!
Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to University of Wisconsin-Milwaukee):
The graduates from the University of Wisconsin-Milwaukee who pursued a degree in Marketing tend to find their footing in the job market through a variety of entry-level positions after graduation. Many start their careers in roles like sales or marketing coordination, which helps them gain practical experience and understand the industry's dynamics. For instance, graduates have worked as sales associates, marketing interns, or customer service representatives, all of which build foundational skills relevant to marketing. This initial phase usually lasts around 1-2 years, allowing them to explore different aspects of marketing and sales while developing their professional networks.
Fast forward five to ten years, and you’ll notice a pretty significant shift. Many graduates climb the corporate ladder into more specialized roles within marketing or management. A good chunk ends up in positions like marketing managers, brand specialists, or even executives at notable companies like Red Bull and AT&T. Some graduates pivot slightly, moving into areas like operations or analytics, showcasing the versatility of a Marketing degree. Overall, the trajectory seems promising for most graduates, with many landing solid roles that are either directly related to marketing or utilize their marketing skills in other capacities. So, if you're interested in marketing, it looks like you'll be on a path filled with diverse opportunities and the potential for growth!
Getting a Bachelor’s degree in Marketing, like the one at the University of Wisconsin-Milwaukee, is generally considered to be about average in terms of difficulty. It involves a mix of creative thinking and analytical skills, and you'll tackle topics like consumer behavior, advertising, and market research, which can be super engaging if you're into that kind of stuff. Some classes might be challenging, especially when it gets into the numbers and data analysis, but overall, it's definitely manageable if you stay organized and keep up with your assignments. Plus, a lot of the coursework is project-based, which can make it more fun and hands-on compared to traditional exams. So, if you’re interested in the subject matter, you’ll probably find it pretty enjoyable!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Marketing.
Looking at the career paths of these University of Wisconsin-Milwaukee grads, it seems like a mixed bag when it comes to money. Many of the older alumni have managed to climb the corporate ladder, especially those who worked in finance and marketing – roles like Treasury Management Specialist and Brand Marketing Manager likely come with pretty decent salaries. On the flip side, some of the more recent graduates are still starting out in lower-paying positions like internships and entry-level roles, which makes sense since they’re still building experience. Overall, it appears that the longer they stay in the workforce, the better the chances they'll hit a good financial stride!
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to University of Wisconsin-Milwaukee). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: