First, some facts. Of the Marketing graduates from East Carolina University we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 17 LinkedIn profiles (see below).
The verdict? Slightly below average. Overall, with an average relevance score of 63%, Marketing graduates from East Carolina University have a slightly lower likelihood (-4%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 23% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 88%We think this person has gone into a career highly relevant to their degree.DEGREE INFOGraduated in 2019 from East Carolina University with a Bachelor of Science - BS in Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATIONMarketing AssociateAramark May 2019 - Sep 2020 President Know Your Worth Media May 2020 - Present ABOUTHey! I'm [NAME REMOVED] Quaste, the founder of Know Your Worth Media. We're not just any digital marketing agency; we're like that go-to teammate who's always got your back, dedicated to making your brand/company shine. From getting the word out on social media, running ads that turn heads, creating content that speaks volumes, to making sure you're the first name Google thinks of we've got it all covered. And hey, our email marketing? It's all about hitting the right notes with your audience. . Let's team up and show the world what your brand/company is all about, because when it comes to your marketing worth, we've got the insight and the strategy to make it shine! |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
When we look at the job market for graduates with a Marketing degree from East Carolina University, we see a pretty mixed bag of roles. A lot of alumni have landed jobs that are definitely tied to marketing concepts, like Marketing Researcher, Digital Marketing Strategist, and Marketing Manager positions. These roles make great use of the skills and knowledge developed during their studies, allowing them to directly apply everything from marketing strategies to consumer analysis. However, there are also quite a few graduates in positions like Sales Associate, Customer Support Specialist, and various administrative roles that don’t really dive into the core of marketing principles. While these jobs might benefit from some marketing understanding, they aren't exactly marketing-focused.
Overall, it seems like a decent number of graduates are finding jobs that are relevant to their degree and tapping into their marketing acumen. Yet, there’s also a significant chunk of them taking paths that stray pretty far from traditional marketing roles. For anyone considering this field, it’s clear that a marketing degree can lead to some excellent opportunities directly related to marketing, but you might also find yourself in roles that primarily focus on sales, customer service, or general management where marketing knowledge is more of a bonus than a necessity. So, it’s a bit of a mixed outcome but still a solid foundation for a variety of careers!
Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to East Carolina University):
Looking at the career trajectories of graduates from East Carolina University's Marketing program, it seems like they generally start off in a variety of entry-level positions that align pretty well with marketing and business roles. For many, this first job is often something related to marketing research, digital strategy, or sales, which provides a solid foundation for future growth. For example, graduates from 2013 and 2015 went on to work as marketing researchers and digital strategists, respectively, showing that they often stay within the marketing domain early in their careers.
Fast forward a few years, and the trend becomes even clearer. By the five- and ten-year marks after graduation, many alumni are finding themselves in more advanced roles, such as marketing managers, directors of e-commerce, and client success managers. This pattern indicates a positive trend where individuals are not only sticking with marketing-related careers but are also moving up the ladder into significant positions. While there are a few graduates who took paths outside of marketing or found themselves in less glamorous roles, the overall picture is encouraging. Most seem to carve out successful careers that are quite relevant to their degrees, showcasing that an education in marketing from East Carolina University can lead to fulfilling professional trajectories.
Honestly, a Bachelor’s degree in Marketing generally strikes a pretty good balance between being challenging and manageable, especially at East Carolina University. You’ll dive into topics like consumer behavior, market research, and digital marketing, which can get pretty in-depth. While there will be some tough projects and exams that require good analytical and creative skills, many students find the coursework engaging and fun—plus, you often get to work on group projects and real-world case studies that make the learning experience more relatable. Overall, it’s not usually considered one of the toughest degrees out there, so if you’re motivated and willing to put in the work, you should be able to handle it just fine!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Marketing.
Looking at these marketing grads from East Carolina University, it seems like most are doing pretty well for themselves, especially as they gain more experience. The earlier graduates, like the ones from 2013 and 2015, have climbed the ladder into decent positions with titles like Director of Ecommerce and Digital Strategist, which usually come with a nice paycheck. Even the more recent graduates, particularly those from 2020 and 2021, are starting to find their footing in roles that suggest solid starting salaries, like Marketing Manager and Assistant Branch Manager. While entry-level positions might not have made them rich right off the bat, it looks like many are on paths that could lead to good earnings as they continue their careers. Overall, it seems like they’re likely making a decent amount of money, especially if they keep moving up in their roles!
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to East Carolina University). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: