First, some facts. Of the Marketing graduates from The Ohio State University we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 17 LinkedIn profiles (see below).
The verdict? Slightly above average. Overall, with an average relevance score of 71%, Marketing graduates from The Ohio State University have a slightly higher likelihood (+4%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 17% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 65%We think this person has gone into a career only somewhat relevant to their degree.DEGREE INFOGraduated in 2016 from The Ohio State University with a Bachelor of Science (B.S.) in Marketing. Also pursued further education since (see below). JOB HISTORY SINCE GRADUATIONRetail Management InternNordstrom Jun 2016 - Aug 2016 Graduate Assistant for Operations Case Western Reserve University Aug 2018 - May 2019 Supply Chain Associate Faryl Robin Footwear May 2019 - Jul 2022 Product Development & Production Brooks Brothers Jul 2022 - Present FURTHER DEGREES DONE SINCE GRADUATINGMaster of Business Administration - MBACase Western Reserve University 2017 - 2019 ABOUTNo information provided. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
When looking at the job paths for those who graduated with a Marketing degree from The Ohio State University, you'll notice a mix of roles with varying degrees of relevance to marketing. A significant number of graduates landed roles like Marketing Manager, Marketing Specialist, and Director of Marketing, which are clearly aligned with the skills they learned during their studies. These positions often demand a strong understanding of marketing strategies, allowing these graduates to put their classroom knowledge into practice. There’s also a decent spread of positions like Sales Representatives and Customer Service roles, where while marketing concepts occasionally come into play, the primary focus is more on sales and customer interaction rather than core marketing functions.
Overall, it appears that a lot of graduates managed to find roles that are at least somewhat relevant to their marketing background, although a few have ventured into areas that don’t directly utilize their degree—like law clerks or sports coaches. While some jobs had strong marketing ties, like various Marketing Manager positions, others were more tangential, focusing on sales and customer service. So, if you're thinking about a career with a marketing degree, there's a solid chance you'll end up in a relevant role, but be prepared for some detours where marketing knowledge isn't the main focus!
Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to The Ohio State University):
So, looking at the career paths of Ohio State marketing grads, it seems like most of them have found their way into roles that are either directly related to marketing or are at least in the general business realm. For a lot of these graduates, their first jobs after college often start off as internships or entry-level positions like marketing assistant roles or customer relations. These initial experiences seem to set the groundwork for more advanced positions later on. You’ll find them moving up the ladder to positions like marketing manager or even director roles within a few years. Some have branched out into related fields, but it’s clear that a lot of them keep their careers tied to marketing in one way or another.
Fast forward five to ten years, and many of these alumni are doing quite well. By then, they’ve usually transitioned into more senior roles, often taking on responsibilities that involve strategy and team leadership, such as marketing consultants or account managers. There are also many who have gone on to even higher positions in established companies or have started their own ventures, which suggests they’re applying the skills they learned in their degree. There are definitely some who’ve taken non-traditional routes, like those moving into sales or other business sectors, but overall, it's encouraging to see that a good number are finding successful and relevant careers in marketing. So, if you're considering a marketing degree from Ohio State, it looks like a solid option for building a career in the field!
Getting a Bachelor’s degree in Marketing at The Ohio State University can be a solid mix of challenging and manageable, much like any college experience. You’ll tackle courses on consumer behavior, digital marketing, and analytics, which can be pretty engaging but might feel overwhelming at times with all the projects and group work. It’s not considered the hardest degree out there, but it does require solid time management and a willingness to dive into both creative and analytical work. If you enjoy working with people and have an interest in how businesses operate, you’ll probably find parts of it enjoyable, even if it can get intense during exam weeks. So, if you put in the effort and stay organized, you should be able to handle it!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Marketing.
Looking at the job histories of these Marketing graduates from Ohio State, it seems like some are doing pretty well while others are still finding their footing. Those who graduated earlier, like in 2010 and 2011, have climbed up to marketing director or management roles, which likely means they’re making decent salaries now. But then you have grads from more recent years, like 2020 and 2021, who are still starting out in their careers or have roles that might not pay as well yet, like account coordinators or social media managers. Overall, it’s a mixed bag—some are definitely making decent money, while others are probably still working their way up to more lucrative positions. It’s all part of the journey, you know?
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to The Ohio State University). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: