First, some facts. Of the Marketing graduates from Sam Houston State University we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 13 LinkedIn profiles (see below).
The verdict? Significantly below average. Overall, with an average relevance score of 47%, Marketing graduates from Sam Houston State University have a much lower likelihood (-20%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 0% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 50%We think this person has gone into a career only somewhat relevant to their degree.DEGREE INFOGraduated in 2022 from Sam Houston State University with a Bachelor of Business Administration - BBA in Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATIONAssistant ManagerRevolt Tattoos Apr 2023 - Present ABOUTNo information provided. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
From my analysis of LinkedIn profiles of graduates from Sam Houston State University with a Marketing degree, it's clear that many alumni have ventured into careers that don’t directly tie into the marketing field. A common trend among these graduates is finding roles in title examination and property management, like title examiners and community managers, where their marketing education doesn't see much everyday application. While some positions, such as title operations management, might touch upon marketing concepts, the focus remains predominantly on operational or administrative tasks. In fact, numerous roles like escrow assistants and various property management positions largely ignore key marketing elements, which seems a bit surprising given their educational background.
On the other hand, there are a few standout positions that do align closely with marketing practices, like Brand Ambassador roles, Digital Marketing Associates, and Social Media Managers. These jobs definitely allow graduates to leverage their marketing expertise and emphasize skills related to promotion and customer engagement. But overall, it seems like a significant portion of jobs these graduates have taken aren't harnessing the full potential of their marketing education. So while some are in relevant fields, a lot of them have ended up in roles that don't require the direct application of their marketing knowledge, which makes you wonder how well aligned higher education is with job markets these days.
Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to Sam Houston State University):
When looking at the career paths of Marketing graduates from Sam Houston State University, there's a noticeable trend in the types of roles they landed right after finishing their degrees. Many of them began their careers in entry-level positions that are somewhat related to marketing, sales, or administrative roles. You’ll see people starting as things like administrative assistants, sales coordinators, or even in title examination roles, which may not be directly tied to traditional marketing but often require skills in communication and project management. Some, like graduates from 2020, did manage to kick off their careers in roles more closely aligned with marketing such as Digital Marketing Associates, showing that there's a mix of paths from the get-go.
Looking a bit further out, say five to ten years later, there’s a mix of stability and branch-outs into various industries. With time, many appear to have advanced into managerial roles or specialized positions, though not all remain within the marketing field. Some have gone deep into niche areas like property management or logistics, showing that their skill sets have adapted to whatever opportunities came their way. Others have carved out solid marketing careers, moving into positions like Social Media Manager or Operations Director. So, while some graduates found success within marketing roles, others have diversified into different professions, reflecting a variety of paths and successes among these alums. Overall, it seems like there are definitely good careers out there, but also a fair share of folks who have gone into areas that aren’t strictly marketing.
Honestly, a Bachelor’s degree in Marketing at Sam Houston State University, or really anywhere, can be a mixed bag in terms of difficulty. It’s not the easiest major out there, but it’s also not the hardest. You’ll have to tackle some core business classes, marketing principles, and maybe work on projects or presentations that require teamwork and creativity. If you stay organized, keep up with the reading, and don't procrastinate, you should be fine. Some parts can be pretty interesting, especially if you enjoy working with people and thinking about how to connect with different audiences. Just be prepared for a bit of a workload, but it’s definitely manageable if you put in the effort!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 3 years to finish a Bachelor degree in Marketing.
It looks like these Marketing graduates from Sam Houston State University have been on quite a journey since they tossed their caps in the air! From the profiles, it seems like most of them have found steady jobs in various fields, particularly in real estate, logistics, and title/escrow, which can be pretty decent paying, especially as they climb the ladder. Some like the digital marketing folks are jumping into promising positions that could lead to good bucks if they stick it out and gain experience. A couple are even running their own staffing companies, which could mean they’re making some solid bank! Overall, while not everyone might be rolling in cash just yet, many seem to be on a path to earn a respectable salary in the near future.
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to Sam Houston State University). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: