First, some facts. Of the Marketing graduates from University of Maryland - Robert H. Smith School of Business we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 13 LinkedIn profiles (see below).
The verdict? Significantly above average. Overall, with an average relevance score of 81%, Marketing graduates from University of Maryland - Robert H. Smith School of Business have a much higher likelihood (+14%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 23% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 74%We think this person has gone into a career highly relevant to their degree.DEGREE INFOGraduated in 2011 from University of Maryland - Robert H. Smith School of Business with a Bachelor of Science in Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATIONMedia CoordinatorRefuel Agency Oct 2011 - Jul 2013 Senior Research Analyst AMC Networks Jul 2013 - Sep 2016 Vice President, Operations Ancare Sep 2016 - Present ABOUTNo information provided. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
After looking through a bunch of LinkedIn profiles from folks who graduated with a Marketing degree from the University of Maryland, it's clear that many of them have taken a variety of career paths. A lot of graduates have landed roles that are directly tied to marketing, like Marketing Coordinators, Analysts, and Managers. For instance, many of them have held positions where they needed to create marketing strategies, handle customer relationships, and conduct market research, which are all things you'd expect someone with a Marketing degree to do. It seems that people from this program are really leveraging their education in roles that utilize their marketing skills and insights on a daily basis.
However, not every job aligns perfectly with their Marketing background. Some graduates have ended up in roles like Patient Care Technicians or in sales positions that don't require deep marketing knowledge. While these roles might use some aspects of marketing, they're often more focused on operational tasks or other sectors where marketing isn't the main skill involved. So, overall, while a significant number of graduates are dancing closely with their marketing skill sets, there are also a fair number who are doing jobs that are a bit off the marketing path. It's a mixed bag, but the marketing skills certainly seem to open up various doors for those who studied it!
Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to University of Maryland - Robert H. Smith School of Business):
Looking at the career trajectories of graduates from the University of Maryland - Robert H. Smith School of Business who studied Marketing, it seems like many of them have started off with solid, relevant jobs after graduation. Common first roles include positions such as Marketing Coordinators, Analysts, and Assistants, often within companies they interned at or connected with during school. For instance, several graduates landed their first jobs in marketing directly after their internships or entry-level positions. This shows that these early experiences really help jumpstart their careers in marketing, which is a great sign!
Fast forward five to ten years, and it appears that many graduates are moving up the ranks into more senior roles, like managers and analysts in various industries related to marketing. A pattern emerges where many stick around within the same company and progress significantly; some even reach VP levels or niche positions in strategic development. However, not all graduates follow a straight path—some branched out into other fields or roles that aren’t as immediately aligned with marketing, like sales. Overall, there’s a clear trend of many alumni finding good, relevant careers in marketing, showing that the program really prepares students well for the workforce.
Getting a Bachelor’s degree in Marketing at the University of Maryland's Robert H. Smith School of Business is generally considered to be on the moderate side in terms of difficulty. It’s not super easy, like some majors can be, but it also isn’t the hardest out there. You’ll dive into a mix of creative and analytical work, like understanding consumer behavior, taking various business courses, and even getting a bit into data analysis. If you have a knack for creativity and enjoy presentations and teamwork, you might find it more manageable. That said, like any degree, it requires dedication and effort, especially as you tackle projects and exams. So, if you're willing to put in the work and have a genuine interest in the subject, you should be able to handle it just fine!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 2 years to finish a Bachelor degree in Marketing.
So, looking at these Marketing grads from the University of Maryland's business school, it seems like most of them are doing pretty well, especially as they gain more experience. The earlier graduates, like the one who is now the Vice President of Operations, have likely climbed the income ladder and are probably making a solid salary now. The mid-career folks at GAF have also moved up to management roles, which usually means decent pay too. On the other hand, the more recent grads still seem to be in the earlier stages of their careers with internships and coordinator roles, so they might not be raking in big bucks just yet. All in all, it looks like a nice trajectory for these folks, and with time, they should see their incomes increase significantly!
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to University of Maryland - Robert H. Smith School of Business). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: