What can you do with a Marketing degree from University of Dayton?

First, some facts. Of the Marketing graduates from University of Dayton we've analyzed , here's how many have used (or NOT used) their degree in their career:

These are estimates based on AI analysis of 15 LinkedIn profiles (see below).

The verdict? Slightly below average. Overall, with an average relevance score of 63%, Marketing graduates from University of Dayton have a slightly lower likelihood (-4%) of finding work in this field compared to the average graduate across all fields:

And for comparison, here's the chart for all profiles we've looked at across all degrees.

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Also, after graduating, only 0% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.

See the details:

• What jobs can you get with a Marketing degree from University of Dayton?
• What do Marketing graduates from University of Dayton do 1, 5 or 10 years out?
• How hard is a Marketing degree from University of Dayton? How long does it take?
• How much money can you make with a Marketing degree from University of Dayton?
• What are the best colleges for Marketing?

View a random Marketing graduate from University of Dayton and our analysis:

Relevance score: 51% We think this person has gone into a career only somewhat relevant to their degree. DEGREE INFO Graduated in 2013 from University of Dayton with a Bachelor's Degree in Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATION Director of Advertising Laura McCarthy Real Estate Jun 2013 - Aug 2015 As Director of Advertising, some skills related to marketing may be utilized, but the core responsibilities focus more on advertising strategies than direct marketing principles from the degree. Implementation and Sales Manager/Account Manager/Marketing and Sales Support RedCard, part of Zelis Oct 2015 - Oct 2018 The Implementation and Sales Manager role at RedCard requires some marketing and sales support skills, but it primarily centers on implementation which may not fully utilize the marketing principles from the degree. Co-Founder Follow Lyns Footsteps Sep 2021 - Present Co-founding Follow Lyns Footsteps likely involves applying marketing knowledge and strategies directly, making it highly relevant to the Bachelors degree in Marketing. Implementation Specialist Equifax Oct 2018 - Apr 2021 The role of Implementation Specialist at Equifax typically revolves around technical implementation tasks that are unrelated to marketing knowledge or skills. Team Lead, Client Implementations, Workforce Solutions Equifax Apr 2021 - Apr 2022 As Team Lead for Client Implementations, this position may tangentially involve some client-facing skills relevant to marketing, but it is primarily focused on implementation rather than marketing principles. Co-Founder, Equifax Engages Community (EEC) Team Equifax Sep 2021 - Present Co-founding Equifax Engages Community potentially involves some marketing aspects, but the role is more about community engagement than direct application of marketing strategies. Manager, Partnerships and Client Implementations Equifax Apr 2022 - Present The Manager of Partnerships and Client Implementations role may involve some marketing skills in building partnerships, but it largely focuses on client management and implementations rather than direct marketing activities. ABOUT Implementation leader with a strong commitment to optimizing the client experience, while continuously analyzing internal procedures for further enhancement. Proven ability to transition clients from point-of-sales to self-sufficient proprietary platforms. Experience in developing and executing training for internal staff and clients through institutional mentorship which enhances product knowledge, improves understanding of process flow, assures compliance, and moves/empowers clients through Equifax systems to achieve greater levels of corporate ownership while promoting operational independence.

What jobs can you get with a Marketing degree from University of Dayton?

The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:

• Marketing Coordinator
• Offensive Graduate Assistant / TE Coach University of Dayton
• Graduate Assistant // Asst. QB Coach
• Project Manager
• Electrician
• Marketing Strategist
• Graduate Assistant
• Route Supervisor
• Service Manager
• Assistant General Manager

When looking at the jobs held by graduates from the University of Dayton with a degree in Marketing, there’s definitely an interesting mix. A good number of alumni have ventured into roles that are pretty relevant to marketing, such as Media Planner, Marketing Coordinator, and Corporate Marketing Analyst. These positions involve applying marketing strategies, managing campaigns, and doing things that align closely with what they learned during their studies. It seems like many grads have found success in the marketing field or roles that at least tie back to marketing fundamentals.

However, it's not all rosy when it comes to relevancy. There are quite a few roles that, while they might benefit from some marketing skills, are more focused on implementation, sales, or even technical tasks. For instance, positions like Implementation Manager or even roles in recruiting seem to lack that direct connection to marketing principles. Overall, while many graduates have landed relevant marketing jobs, there's a noticeable number who have moved into areas not fully utilizing their marketing education. It’s a mixed bag, really—some are on the right track, while others have found themselves in positions that strayed from the core of what they studied.

Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to University of Dayton):

What kind of career trajectories do Marketing graduates from University of Dayton have? What do they do 1, 5 or 10 years out?

When you look at the career trajectories of graduates from the University of Dayton who majored in Marketing, it’s pretty clear that many of them start out in roles directly related to marketing, advertising, or sales right after graduation. For instance, graduates in the early years often take on positions like Account Managers, Media Planners, or even Director of Advertising. This shows that they are finding their way into roles that are clearly tied to their degree. Fast forward five to ten years, and many of these alumni are moving up the ladder into more senior positions like Media Supervisor or even Associate Media Director, showing that there is definitely potential for growth within the marketing field.

However, it’s not all smooth sailing for every grad. Some have taken a few turns in their careers, landing roles that, while they may involve some marketing skills, are not strictly within the marketing domain. For example, one grad transitioned from a marketing strategist to roles in customer service and even recruitment. That said, there’s also a notable number of grads who are sticking to their marketing roots and thriving in more specialized roles as they progress. Overall, it seems like the University of Dayton does a solid job preparing its marketing students for a variety of paths, with many finding good, relevant careers post-graduation and making substantial career advancements as they gain experience.

How hard is a Marketing degree from University of Dayton?

Getting a Bachelor’s degree in Marketing can be a mixed bag in terms of difficulty. At schools like the University of Dayton, you can expect a blend of creative and analytical coursework, which might be a bit of a challenge if you're not super into numbers or research. There are definitely some tough classes, especially when you get into things like market research or data analytics, but overall, a marketing degree is usually considered to be more approachable compared to some other majors. If you're willing to put in the effort and keep up with the assignments, it can be a pretty manageable ride. Plus, the hands-on projects and group work can make it a lot more fun and engaging!

How long does it take?

Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Marketing.

Do Marketing graduates from University of Dayton tend to make good money?

Looking at these Marketing graduates from the University of Dayton, it seems like most of them are making decent money, especially as they progress in their careers. Those who graduated a bit earlier, like in 2013 and 2015, have climbed up to director-level positions or are managing teams in bigger companies, which usually pays pretty well. Even the more recent grads, like those from 2022 and 2023, are starting off with roles that could lead to solid salaries in a few years. There might be a few who took a roundabout route or are still working their way up the ladder, but overall, it looks like they're on a good path toward making a comfortable living!

What buzzwords do Marketing graduates use to describe themselves?

Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to University of Dayton). This may or may not be useful:

What are the best colleges for Marketing?

Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates:

College	Score	Count
Gonzaga University	84	10
University of Maryland - Robert H. Smith School of Business	81	13
Florida International University - College of Business	78	12
University of Wisconsin-Madison	76	17
University of Florida	75	18
University of Arizona	75	11
Portland State University	75	13
California State University, Long Beach	75	14
Bowling Green State University	74	13
LIM College	74	14
Michigan State University	73	11
Rider University	73	16
University of Colorado Boulder	72	15
Minnesota State University, Mankato	72	16
Bentley University	72	21
The Ohio State University	71	17
Fairfield University	71	11
John Carroll University	71	10
Florida State University	70	44
University of Kentucky	70	18
University of Wisconsin-La Crosse	70	16
Davenport University	70	17
The Ohio State University Fisher College of Business	70	29
Brigham Young University - Idaho	69	11
The University of Georgia	69	14
University of Delaware	69	17
Iowa State University - Ivy College of Business	69	10
Iowa State University	68	10
University of Louisiana at Lafayette	68	14
University of Minnesota - Carlson School of Management	68	15
Colorado State University	67	17
Grand Valley State University	67	30
Georgia State University	67	29
Kean University	67	15
Loyola Marymount University	67	19
Lindenwood University	67	11
California State University, Fullerton	66	26
University of Iowa	66	15
Old Dominion University	66	12
University of Nevada-Las Vegas	66	16
Indiana Wesleyan University	66	10
Loyola University Maryland	66	15
Arizona State University - W. P. Carey School of Business	66	14
Texas Tech University - Rawls College of Business	66	12
Georgia State University - J. Mack Robinson College of Business	66	14
Penn State University	65	50
Florida International University	65	24
Southern New Hampshire University	65	28
Auburn University	65	14
Oregon State University	65	12
The University of Texas at San Antonio	65	34
The University of Alabama	65	31
Virginia Tech	65	12
Utah Valley University	65	11
Eastern Michigan University	65	19
California State University, Chico	65	10
Seton Hall University	65	10
University of Houston	64	13
San Diego State University	64	32
Virginia Commonwealth University	64	15
University of North Carolina at Greensboro	64	16
Florida Gulf Coast University	64	10
University of Central Missouri	64	12
University of Utah - David Eccles School of Business	64	12
East Carolina University	63	17
California State University, Northridge	63	27
University of Arkansas	63	33
Appalachian State University	63	14
College of Charleston	63	15
University of Wisconsin-Eau Claire	63	16
University of Dayton	63	15
Shippensburg University of Pennsylvania	63	15
University of Cincinnati College of Business	63	11
University of South Florida	62	62
University of Nebraska-Lincoln	62	20
Boise State University	62	16
North Dakota State University	62	14
University of Nevada, Reno	62	13
The University of Southern Mississippi	62	14
Providence College	62	13
University of Central Florida	61	67
Texas A&M University	61	40
Louisiana State University	61	29
Miami University	61	28
University of Illinois at Chicago	61	11
San Diego State University-California State University	61	18
University of Louisville	61	23
University of Wisconsin-Green Bay	61	14
Western Governors University	60	38
Kent State University	60	21
California State Polytechnic University-Pomona	60	23
Central Michigan University	60	14
Florida Atlantic University	60	25
Ball State University	60	17
Montclair State University	60	13
California State University-Fullerton	60	12
University of North Carolina at Wilmington	60	10
Wichita State University	60	11
Salisbury University	60	11
Monmouth University	60	12
Columbus State University	60	10
Siena College	60	17
James Madison University	59	24
University of Pittsburgh	59	16
University of North Carolina at Charlotte	59	24
Kennesaw State University	59	22
Georgia Southern University	59	20
DePaul University	59	17
Northern Illinois University	59	23
University of Wisconsin-Milwaukee	59	46
Columbia College Chicago	59	12
The University of Tennessee at Chattanooga	59	21
Quinnipiac University	59	16
Southeastern Louisiana University	59	10
University of Montana	59	11
University of Cincinnati Carl H. Lindner College of Business	59	14
Texas State University	58	33
Illinois State University	58	19
West Virginia University	58	23
Rowan University	58	16
West Chester University of Pennsylvania	58	19
University of Wisconsin-Whitewater	58	15
Eastern Illinois University	58	13
Texas A&M University-Corpus Christi	58	15
University of Houston, C.T. Bauer College of Business	58	11
University of North Texas	57	44
The University of Texas at Arlington	57	12
University of Oklahoma	57	12
Baylor University	57	12
University of Tennessee, Knoxville	57	11
California State University, Fresno	57	16
The University of Akron	57	17
Slippery Rock University of Pennsylvania	57	10
Cleveland State University	57	14
Hofstra University	57	15
University of San Diego	57	12
University of Georgia - Terry College of Business	57	26
Roger Williams University	57	11
Pace University - Lubin School of Business	57	10
University of Missouri-Columbia	56	28
Missouri State University	56	16
Baruch College	56	25
University of San Francisco	56	11
University of St. Thomas	56	16
Sacred Heart University	56	15
Jacksonville State University	56	10
University of Phoenix	55	29
San Jose State University	55	30
Towson University	55	25
Western Washington University	55	15
Stephen F. Austin State University	55	12
University of Wisconsin Oshkosh	55	10
Temple University - Fox School of Business and Management	55	12
Liberty University	54	10
San Francisco State University	54	33
Texas Tech University	54	17
Wright State University	54	14
Indiana University - Kelley School of Business	54	17
Bryant University	54	16
University of Washington	53	10
Indiana University Bloomington	53	16
Grand Canyon University	53	18
University of Cincinnati	53	23
Clemson University	53	29
University of North Florida	53	17
California State University San Marcos	53	13
University of Central Oklahoma	53	10
State University of New York College at Oswego	53	10
Ohio University	52	15
Kansas State University	52	28
Mississippi State University	52	21
Loyola University Chicago	52	10
Coastal Carolina University	52	25
Sonoma State University	52	11
Temple University	51	20
Oklahoma State University	51	40
Western Michigan University	51	11
Southern Illinois University, Carbondale	51	17
Northern Kentucky University	51	16
The College of New Jersey	51	17
University of North Georgia	51	11
Northwood University	51	14
Florida State University - College of Business	51	16
California State University-Long Beach	50	12
Johnson & Wales University	50	11
University of West Georgia	50	16
University of Massachusetts Dartmouth	50	21
Kennesaw State University - Michael J. Coles College of Business	50	12
California State University-Northridge	49	19
University of Alabama	49	15
University of Tampa	49	15
University of Northern Colorado	49	11
University of Denver	49	10
Georgia Gwinnett College	48	11
Washington State University	47	15
The University of Texas at Dallas	47	17
Sam Houston State University	47	13
Oakland University	47	20
Radford University	47	13
Saint Joseph's University	47	14
Louisiana Tech University	46	12
Indiana University of Pennsylvania	45	17
Suffolk University	45	12
Fox School of Business at Temple University	45	14
University of Mississippi	44	18
East Tennessee State University	44	17
California State University-San Bernardino	43	10
California State University-Los Angeles	43	11
St. Cloud State University	43	12
The University of Memphis	42	10
Tarleton State University	41	13
University of South Alabama	38	10
Metropolitan State University of Denver	37	12
New Mexico State University	33	11
Abilene Christian University	29	11