First, some facts. Of the Marketing graduates from Michigan State University we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 11 LinkedIn profiles (see below).
The verdict? Above average. Overall, with an average relevance score of 73%, Marketing graduates from Michigan State University have a higher likelihood (+6%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 0% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 92%We think this person has gone into a career highly relevant to their degree.DEGREE INFOGraduated in 2023 from Michigan State University with a Bachelor's degree in Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATIONEditorial InternEHL & Co. Jul 2023 - Sep 2023 Marketing Coordinator EHL & Co. Sep 2023 - Present ABOUTNo information provided. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
When looking at the types of jobs that graduates from Michigan State University's Marketing program have taken, it seems like they cover a pretty wide spectrum. Some of the most common roles include marketing managers, analysts, and specialists, which are closely related to their degree—these positions directly apply marketing strategies, analytics, and brand management skills learned in school. On the other hand, there are quite a few graduates who ended up in roles like executive assistants, logistics managers, and retail associates, which don’t really tap into specific marketing skills. This can sometimes make it feel like these graduates aren’t always using what they learned, especially in positions focused more on administrative work than marketing itself.
Overall, while many graduates do land jobs that directly involve marketing tactics and principles, a significant chunk finds themselves in positions where their degree isn’t fully utilized. It’s a bit of a mixed bag: some are thriving in marketing-focused environments, while others are, unfortunately, just picking up related skills that don’t connect deeply with their studies. So, if you're considering a marketing degree, it's essential to stay proactive in seeking out marketing roles that align with what you learn, because not all jobs will inherently be related to marketing, even with a relevant degree in hand.
Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to Michigan State University):
Looking at the career trajectories of Michigan State University graduates with a marketing degree, it seems they’ve generally carved out paths that align reasonably well with the marketing field, especially in the initial years after graduation. For many, their first jobs are often entry-level positions, such as marketing assistants, coordinators, or associates, which serve as solid stepping stones into the industry. Some graduates took roles that expanded their skills into areas like logistics or project management, but even those roles often have marketing-related elements that help graduates build relevant experience. A common theme we see is that within a few years, many graduates transition into more specialized roles, like marketing managers or analysts, indicating that they’re leveraging their early experiences to advance into positions that require deeper expertise in marketing strategies.
Fast forward five to ten years, and the picture gets even more promising. Many of these professionals progress to mid-tier or senior-level roles, such as brand marketing managers, accounts payable managers, or even strategic alliance managers. This demonstrates a clear upward trajectory in their careers. While some took slightly different routes, such as moving into sales or project management roles, they still leveraged their marketing backgrounds, suggesting that the degree is quite versatile. Overall, it seems like these graduates are not just settling for any job; they're successfully building careers in fields closely related to their studies, which is pretty encouraging for anyone considering a similar path in marketing!
Honestly, a Bachelor’s degree in Marketing at Michigan State University is about on par with what you'd expect from a typical college program. It can be challenging, especially when you dive into courses that cover market research, consumer behavior, and digital marketing strategies. You’ll definitely need to manage your time well since there are group projects, presentations, and a fair amount of reading involved. But it’s not all textbooks and tough tests; there are also some fun, creative elements to it. Overall, if you put in the effort and stay organized, you should be able to handle it!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Marketing.
Alright, so looking at these Michigan State marketing grads, it seems like they’ve been bouncing around some pretty solid jobs since they graduated. The grads from 2010 and 2011 have climbed the ladder into pretty high positions, especially that one who’s an Executive Assistant to a CEO—definitely sounds like they’re making decent money. The ones from 2012 onwards have also landed roles that suggest they’re getting good pay, like Brand Marketing Managers and Lead Marketing Managers. The more recent grads are just starting out, so they might not be raking it in yet, but they’re on the right track, especially with internships leading to full-time gigs. Overall, it looks like these MSU alums are mostly doing pretty well and have good potential for making decent money in their careers!
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to Michigan State University). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: