First, some facts. Of the Marketing graduates from The University of Southern Mississippi we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 14 LinkedIn profiles (see below).
The verdict? Slightly below average. Overall, with an average relevance score of 62%, Marketing graduates from The University of Southern Mississippi have a slightly lower likelihood (-5%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 0% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 100%We think this person has gone into a career highly relevant to their degree.DEGREE INFOGraduated in 2020 from The University of Southern Mississippi with a Bachelor of Business Administration - BBA in Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATIONSales ManagerWalt Massey Automotive Group Nov 2020 - Jul 2022 Sales Manager Mac Haik CDJR Aug 2022 - Present ABOUTNo information provided. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
Looking at all these LinkedIn profiles, it seems that graduates from The University of Southern Mississippi with a degree in Marketing have landed in a mix of jobs, some of which are solidly related to marketing while others are a bit of a stretch. The most common positions seem to revolve around roles like Marketing Specialists, Marketing Communications Coordinators, and Account Managers. These positions definitely tie back to the marketing concepts they learned in school, showcasing their skills in areas like strategy and communication effectively.
However, not all the jobs listed scream "marketing". For instance, a good number of graduates have ventured into roles that lean more towards sales or client management, like Account Managers or Sales Managers, which could involve marketing elements but also focus heavily on different aspects of business operations. Plus, some folks ended up in roles like IT support or procurement that don’t really connect to marketing at all. So while these grads have certainly found jobs in related fields, many are not purely leveraging their marketing degree. It’s really a mixed bag!"
Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to The University of Southern Mississippi):
Graduates from The University of Southern Mississippi who studied Marketing seem to have a mix of career paths, but many tend to stick with roles that are relevant to their degree, especially in the first few years after graduation. For many of them, entry-level positions often include roles such as Marketing Specialists, Coordinators, or Account Managers, showing a clear application of the skills they learned in school. For instance, those who graduated around 2012 to 2015 typically started in marketing or sales-related jobs and have since climbed the ladder by taking on more responsibilities and moving into management roles. It looks like they’re doing pretty well in staying within the marketing realm, with plenty of them transitioning into roles that are directly tied to marketing strategies and communications.
However, as we look further down the road, specifically 5 to 10 years after graduation, it's a bit of a mixed bag. Some graduates, like those from 2016 onwards, found themselves diverting into different sectors, including sales and IT, which might not be what they originally envisioned. Others have maintained a clear trajectory in marketing and management, continuing to take on increasingly significant positions in that field. On the whole, it seems that while there are some graduates who have strayed pretty far from marketing, many have successfully pursued fulfilling careers that align with their studies, navigating their way through various roles in marketing, sales, and even management. Overall, it’s a solid mix of outcomes, with many graduates carving out noteworthy paths that often relate back to their marketing education.
Honestly, pursuing a Bachelor’s degree in Marketing at The University of Southern Mississippi is pretty manageable, especially if you’re good with communication and enjoy being creative. On average, Marketing programs tend to blend theory with practical projects, so while you’ll hit the books like any other degree, there’s usually a lot of room for hands-on learning and collaboration, which can make it feel less intense. That said, it’s still important to keep up with assignments and participate in class discussions, but overall, if you’re motivated and engaged, you might find it to be on the easier side compared to more technical fields like engineering or computer science.
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Marketing.
Alright, so looking at these Marketing grads from The University of Southern Mississippi, it seems like they’re doing pretty well for themselves, especially as they’ve moved up in their careers. A lot of them have taken on roles like Marketing Directors, Account Managers, and even specialized positions in tech, which usually pay decently. For instance, the people in sales and management, particularly in real estate and automotive sectors, are likely pulling in a respectable income too. Of course, entry-level positions like customer service and administrative roles might not be as lucrative initially, but many of them climbed the ladder fairly quickly. Overall, it looks like most of these folks have a good chance to make decent money, especially as they gain more experience and move into more senior roles.
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to The University of Southern Mississippi). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: