What can you do with a Marketing degree from Cleveland State University?

First, some facts. Of the Marketing graduates from Cleveland State University we've analyzed , here's how many have used (or NOT used) their degree in their career:

These are estimates based on AI analysis of 14 LinkedIn profiles (see below).

The verdict? Below average. Overall, with an average relevance score of 57%, Marketing graduates from Cleveland State University have a lower likelihood (-10%) of finding work in this field compared to the average graduate across all fields:

And for comparison, here's the chart for all profiles we've looked at across all degrees.

×

Also, after graduating, only 21% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.

See the details:

• What jobs can you get with a Marketing degree from Cleveland State University?
• What do Marketing graduates from Cleveland State University do 1, 5 or 10 years out?
• How hard is a Marketing degree from Cleveland State University? How long does it take?
• How much money can you make with a Marketing degree from Cleveland State University?
• What are the best colleges for Marketing?

View a random Marketing graduate from Cleveland State University and our analysis:

Relevance score: 75% We think this person has gone into a career highly relevant to their degree. DEGREE INFO Graduated in 2010 from Cleveland State University with a Bachelor of Business Administration in Marketing. Also pursued further education since (see below). JOB HISTORY SINCE GRADUATION Mortgage Banker Quicken Loans Sep 2010 - Jan 2011 As a Mortgage Banker, the role does not require specific marketing knowledge or skills, focusing instead on finance and loan processing. Marketing Coordinator Patio Enclosures Jan 2011 - Nov 2011 The position of Marketing Coordinator directly utilizes skills and knowledge in marketing principles, making it highly relevant to the Bachelor's degree in Marketing. Clinical Education Resource Specialist Philips Oct 2011 - May 2017 As a Clinical Education Resource Specialist, the job may involve some marketing skills in promoting educational resources, but it primarily focuses on clinical education rather than marketing. CT/AMI Business Analyst Philips May 2017 - Sep 2017 The role of CT/AMI Business Analyst may require analytical skills relevant to marketing strategies, but it primarily centers on business analysis rather than direct marketing tasks. Associate Product Manager STERIS Corporation Sep 2017 - Aug 2018 The Associate Product Manager position involves product marketing strategies and management, which directly utilizes skills from a marketing background. Associate Product Manager Lincoln Electric Sep 2018 - Jan 2020 As an Associate Product Manager, the role focuses significantly on product marketing and strategies, utilizing knowledge gained from the Bachelor's degree in Marketing. Product Marketing Manager - Outdoor LED Fixtures GE Current, a Daintree company Jan 2020 - Feb 2022 The Product Marketing Manager position relies heavily on marketing strategies and product promotion, aligning closely with the skills developed in a Marketing degree. Product Marketing Manager R-Zero Feb 2022 - Oct 2022 The Product Marketing Manager role at R-Zero is focused on marketing products, engaging directly with the core competencies developed in a Marketing program. Product Marketing Manager ConnexPay Mar 2023 - Present As a Product Marketing Manager at ConnexPay, the job requires the application of marketing strategies and product knowledge, making it highly relevant to the Bachelor's degree in Marketing. FURTHER DEGREES DONE SINCE GRADUATING Master of Business Administration (M.B.A.) Lake Erie College 2013 - 2015 ABOUT As a Product Marketing Manager at ConnexPay, I bridge the gap between Product, Sales, and Marketing to help drive direction for product needs, sales opportunities, and compelling marketing content that drives new revenue. I have over seven years of experience in product marketing, working in numerous different industries, such as LED lighting, health tech, and payment solutions.I excel at translating technical topics into more easily understood concepts for clients and prospects, creating and optimizing value-based external messaging, and developing marketing collateral that brings product positioning to life with engaging stories. I also partner closely with the product and sales teams to understand the product roadmap and timelines, monitor the competitive landscape, and create buyer journeys and value propositions for different personas. My goal is to help ConnexPay solve the payment challenges of target audiences and attract and retain customers with innovative and customer-centric solutions.

What jobs can you get with a Marketing degree from Cleveland State University?

The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:

• Marketing Program Associate
• Associate Product Manager
• Product Marketing Manager
• Assistant Store Manager
• Technology Specialist
• General Manager
• Technical Test Driver
• B2B Sales
• Admissions Counselor
• Regional Admissions Counselor

When looking at all the jobs held by graduates with a Marketing degree from Cleveland State University, it's clear there's a mix of roles, but some standout trends emerge. Many of the graduates have found themselves in positions like Product Marketing Manager, which heavily align with marketing principles. Other strong roles include Marketing Coordinators and Sales Specialists, where marketing skills are necessary, even if the job title doesn’t scream "marketer." There are also quite a few positions like Financial Advisors or Mortgage Bankers that are more finance-related and don’t really use the specialized marketing knowledge these grads picked up during their studies.

Overall, it seems like while there are definitely some graduates diving into roles that are 100% marketing-related, many others end up in jobs where marketing knowledge is just one piece of the puzzle, if it's relevant at all. Roles in sales, administration, or even management are commonly seen, which sometimes incorporate marketing skills but don’t rely on them daily. So, while the degree opens doors, not every job directly utilizes the specific marketing knowledge grads hoped to apply, leaving a mixed bag of relevance in their career paths.

Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to Cleveland State University):

What kind of career trajectories do Marketing graduates from Cleveland State University have? What do they do 1, 5 or 10 years out?

When you look at the career trajectories of graduates from Cleveland State University with a degree in Marketing, there’s a pretty mixed bag of outcomes. For many, the first job after graduation often leans towards positions like marketing coordinator, customer service representative, or even roles more aligned with sales. It seems like most of them start off in entry-level jobs where they can get their feet wet in the business world, which is pretty common. Eventually, though, some of these grads have shown that it's possible to climb the corporate ladder and transition into more specialized roles, such as product marketing manager or account executive, which suggests that with the right experience, they can find their way into solid marketing careers.

Fast forward five to ten years, and you’ll see a clearer distinction. While some individuals have ventured off into unrelated fields—like financial advising or customer care—there are plenty who have stuck to their marketing roots and even moved up to management roles. Others have adopted a mix of sales and marketing positions, showing that versatility is key in this career path. Overall, while not every graduate ends up in a traditional marketing job, many do forge meaningful careers in the industry, showcasing the diverse opportunities that a Marketing degree can offer from Cleveland State University.

How hard is a Marketing degree from Cleveland State University?

Honestly, a Bachelor’s degree in Marketing, whether at Cleveland State University or elsewhere, can be a bit of a mixed bag in terms of difficulty. On one hand, if you’re someone who enjoys creativity and isn’t afraid of some number-crunching, you might find it pretty manageable. The coursework usually blends marketing theory with practical skills, so there’s a fair mix of group projects, presentations, and maybe even some stats or data analytics. It’s definitely not the easiest degree out there, but it’s also not on the extreme end of the difficulty scale—just keep up with the readings and don’t be afraid to engage in discussions, and you should be fine!

How long does it take?

Most commonly, in the LinkedIn profiles we've looked at, it takes people 3 years to finish a Bachelor degree in Marketing.

Do Marketing graduates from Cleveland State University tend to make good money?

Looking at the career paths of these Cleveland State University marketing grads, it really seems like they've had mixed success in terms of making decent money. For instance, those who graduated in 2010 and 2011 climbed up to managerial roles in companies like GE and Philips, which typically pay pretty well — so they’ve likely made a good living. On the other hand, some of the more recent grads seem to be starting off in more entry-level gigs or still trying to find their footing after internships, which suggests they might not be raking in the cash just yet. Overall, it looks like the earlier grads have better financial prospects, while the newer ones are still on the rise and may have to grind a bit more before seeing those big paychecks.

What buzzwords do Marketing graduates use to describe themselves?

Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to Cleveland State University). This may or may not be useful:

What are the best colleges for Marketing?

Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates:

College	Score	Count
Gonzaga University	84	10
University of Maryland - Robert H. Smith School of Business	81	13
Florida International University - College of Business	78	12
University of Wisconsin-Madison	76	17
University of Florida	75	18
University of Arizona	75	11
Portland State University	75	13
California State University, Long Beach	75	14
Bowling Green State University	74	13
LIM College	74	14
Michigan State University	73	11
Rider University	73	16
University of Colorado Boulder	72	15
Minnesota State University, Mankato	72	16
Bentley University	72	21
The Ohio State University	71	17
Fairfield University	71	11
John Carroll University	71	10
Florida State University	70	44
University of Kentucky	70	18
University of Wisconsin-La Crosse	70	16
Davenport University	70	17
The Ohio State University Fisher College of Business	70	29
Brigham Young University - Idaho	69	11
The University of Georgia	69	14
University of Delaware	69	17
Iowa State University - Ivy College of Business	69	10
Iowa State University	68	10
University of Louisiana at Lafayette	68	14
University of Minnesota - Carlson School of Management	68	15
Colorado State University	67	17
Grand Valley State University	67	30
Georgia State University	67	29
Kean University	67	15
Loyola Marymount University	67	19
Lindenwood University	67	11
California State University, Fullerton	66	26
University of Iowa	66	15
Old Dominion University	66	12
University of Nevada-Las Vegas	66	16
Indiana Wesleyan University	66	10
Loyola University Maryland	66	15
Arizona State University - W. P. Carey School of Business	66	14
Texas Tech University - Rawls College of Business	66	12
Georgia State University - J. Mack Robinson College of Business	66	14
Penn State University	65	50
Florida International University	65	24
Southern New Hampshire University	65	28
Auburn University	65	14
Oregon State University	65	12
The University of Texas at San Antonio	65	34
The University of Alabama	65	31
Virginia Tech	65	12
Utah Valley University	65	11
Eastern Michigan University	65	19
California State University, Chico	65	10
Seton Hall University	65	10
University of Houston	64	13
San Diego State University	64	32
Virginia Commonwealth University	64	15
University of North Carolina at Greensboro	64	16
Florida Gulf Coast University	64	10
University of Central Missouri	64	12
University of Utah - David Eccles School of Business	64	12
East Carolina University	63	17
California State University, Northridge	63	27
University of Arkansas	63	33
Appalachian State University	63	14
College of Charleston	63	15
University of Wisconsin-Eau Claire	63	16
University of Dayton	63	15
Shippensburg University of Pennsylvania	63	15
University of Cincinnati College of Business	63	11
University of South Florida	62	62
University of Nebraska-Lincoln	62	20
Boise State University	62	16
North Dakota State University	62	14
University of Nevada, Reno	62	13
The University of Southern Mississippi	62	14
Providence College	62	13
University of Central Florida	61	67
Texas A&M University	61	40
Louisiana State University	61	29
Miami University	61	28
University of Illinois at Chicago	61	11
San Diego State University-California State University	61	18
University of Louisville	61	23
University of Wisconsin-Green Bay	61	14
Western Governors University	60	38
Kent State University	60	21
California State Polytechnic University-Pomona	60	23
Central Michigan University	60	14
Florida Atlantic University	60	25
Ball State University	60	17
Montclair State University	60	13
California State University-Fullerton	60	12
University of North Carolina at Wilmington	60	10
Wichita State University	60	11
Salisbury University	60	11
Monmouth University	60	12
Columbus State University	60	10
Siena College	60	17
James Madison University	59	24
University of Pittsburgh	59	16
University of North Carolina at Charlotte	59	24
Kennesaw State University	59	22
Georgia Southern University	59	20
DePaul University	59	17
Northern Illinois University	59	23
University of Wisconsin-Milwaukee	59	46
Columbia College Chicago	59	12
The University of Tennessee at Chattanooga	59	21
Quinnipiac University	59	16
Southeastern Louisiana University	59	10
University of Montana	59	11
University of Cincinnati Carl H. Lindner College of Business	59	14
Texas State University	58	33
Illinois State University	58	19
West Virginia University	58	23
Rowan University	58	16
West Chester University of Pennsylvania	58	19
University of Wisconsin-Whitewater	58	15
Eastern Illinois University	58	13
Texas A&M University-Corpus Christi	58	15
University of Houston, C.T. Bauer College of Business	58	11
University of North Texas	57	44
The University of Texas at Arlington	57	12
University of Oklahoma	57	12
Baylor University	57	12
University of Tennessee, Knoxville	57	11
California State University, Fresno	57	16
The University of Akron	57	17
Slippery Rock University of Pennsylvania	57	10
Cleveland State University	57	14
Hofstra University	57	15
University of San Diego	57	12
University of Georgia - Terry College of Business	57	26
Roger Williams University	57	11
Pace University - Lubin School of Business	57	10
University of Missouri-Columbia	56	28
Missouri State University	56	16
Baruch College	56	25
University of San Francisco	56	11
University of St. Thomas	56	16
Sacred Heart University	56	15
Jacksonville State University	56	10
University of Phoenix	55	29
San Jose State University	55	30
Towson University	55	25
Western Washington University	55	15
Stephen F. Austin State University	55	12
University of Wisconsin Oshkosh	55	10
Temple University - Fox School of Business and Management	55	12
Liberty University	54	10
San Francisco State University	54	33
Texas Tech University	54	17
Wright State University	54	14
Indiana University - Kelley School of Business	54	17
Bryant University	54	16
University of Washington	53	10
Indiana University Bloomington	53	16
Grand Canyon University	53	18
University of Cincinnati	53	23
Clemson University	53	29
University of North Florida	53	17
California State University San Marcos	53	13
University of Central Oklahoma	53	10
State University of New York College at Oswego	53	10
Ohio University	52	15
Kansas State University	52	28
Mississippi State University	52	21
Loyola University Chicago	52	10
Coastal Carolina University	52	25
Sonoma State University	52	11
Temple University	51	20
Oklahoma State University	51	40
Western Michigan University	51	11
Southern Illinois University, Carbondale	51	17
Northern Kentucky University	51	16
The College of New Jersey	51	17
University of North Georgia	51	11
Northwood University	51	14
Florida State University - College of Business	51	16
California State University-Long Beach	50	12
Johnson & Wales University	50	11
University of West Georgia	50	16
University of Massachusetts Dartmouth	50	21
Kennesaw State University - Michael J. Coles College of Business	50	12
California State University-Northridge	49	19
University of Alabama	49	15
University of Tampa	49	15
University of Northern Colorado	49	11
University of Denver	49	10
Georgia Gwinnett College	48	11
Washington State University	47	15
The University of Texas at Dallas	47	17
Sam Houston State University	47	13
Oakland University	47	20
Radford University	47	13
Saint Joseph's University	47	14
Louisiana Tech University	46	12
Indiana University of Pennsylvania	45	17
Suffolk University	45	12
Fox School of Business at Temple University	45	14
University of Mississippi	44	18
East Tennessee State University	44	17
California State University-San Bernardino	43	10
California State University-Los Angeles	43	11
St. Cloud State University	43	12
The University of Memphis	42	10
Tarleton State University	41	13
University of South Alabama	38	10
Metropolitan State University of Denver	37	12
New Mexico State University	33	11
Abilene Christian University	29	11