First, some facts. Of the Marketing graduates from Oregon State University we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 12 LinkedIn profiles (see below).
The verdict? Slightly below average. Overall, with an average relevance score of 65%, Marketing graduates from Oregon State University have a slightly lower likelihood (-2%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 8% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 54%We think this person has gone into a career only somewhat relevant to their degree.DEGREE INFOGraduated in 2015 from Oregon State University with a Bachelor's degree in Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATIONAssistant Marketing DirectorRebound Physical Therapy Oct 2015 - Oct 2018 Counselor Grand Canyon Education, Inc. Oct 2018 - Jan 2021 Business and Employment Specialist at OED State of Oregon Jan 2021 - Present ABOUTIm an encourager. I want to see others succeed because I know the best way to strengthen our community is to empower the diverse individuals that call Central Oregon home. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
After looking through the LinkedIn profiles of graduates from Oregon State University with a marketing degree, it seems like there are a couple of common job types people are landing in. Many of these individuals have found roles in sales, customer service, and brand management, with a good number of them also stepping into business management positions. While roles like Sales Associate or Assistant Manager are prevalent, they typically focus more on operations, customer service, or sales rather than directly utilizing marketing skills. In fact, several graduates have taken jobs where the connection to marketing is pretty loose, like positions in human resources or operations, which don't really tap into what you learn in a marketing program.
However, it’s not all about sales and operations. Some graduates have landed solid marketing-specific roles like Marketing Coordinators, Marketing Managers, and even roles where they directly run a business where marketing principles are crucial. For instance, positions like Assistant Marketing Director or Marketing Manager show that while some graduates drift into unrelated areas, others are making good use of their marketing knowledge. Overall, it seems like there’s a mix of relevance to marketing across various job functions—some embracing marketing directly while others lean more towards general business roles. So, while having a marketing degree opens doors, the paths people choose can vary widely in terms of how directly they relate back to marketing itself.
Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to Oregon State University):
When looking at the career paths of graduates from Oregon State University's Marketing program, you can see a mix of positions that reflect a variety of marketing-related roles and functions. For many of these graduates, their first jobs post-graduation often relate to sales or entry-level positions in marketing, allowing them to gain practical experience. For instance, early roles like Sales Associate or Marketing Coordinator are common, which makes sense as they're stepping stones into the marketing world. It seems like most of them are starting off on the right foot, even if the positions are somewhat entry-level; they tend to work their way up quite quickly.
Fast forward five or ten years, and many alumni have shifted into more specialized roles, such as Marketing Managers or even Directors in various industries. A significant number seem to find good jobs related to their degree, which is encouraging. However, not all follow a straight path in marketing. Some have transitioned into diverse roles, like human resources or customer service, which can be a bit off the marketing track. Overall, while there are instances of people moving away from pure marketing roles, the general trend looks positive, with many securing solid jobs that utilize their marketing skills well in the long run. So yeah, it seems like these graduates are doing pretty well for themselves, which is great to see!
Getting a Bachelor's degree in Marketing at Oregon State University is pretty much on par with what you'd expect from a typical marketing program. It's not a walk in the park, but it’s definitely manageable if you’re willing to put in the effort. You'll be diving into subjects like consumer behavior, market research, and digital marketing, which can be super interesting but can also require some serious studying, especially if you're not used to analyzing data. Some students find it easier than other business degrees because of its creative elements, but you'll still need to keep up with assignments and group projects. Overall, it's challenging enough to push you, but if you keep your head in the game, you should be just fine!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Marketing.
Looking at the job histories of these Oregon State University marketing grads, it seems like some of them have been doing pretty well, while others are still climbing the ladder. The older grads, like the one who became a Director of Sales and then a Co-Founder, likely raked in decent salaries, especially with their management roles in established companies. Meanwhile, the more recent graduates are just starting out, with roles in big-name companies like Nike, which could lead to good opportunities down the road. But it’s also clear that some have gone through several smaller roles or temporary positions, suggesting they might not be making bank just yet. Overall, it looks like there’s potential for decent earnings among this group, but not everyone is there yet—some are still working their way up the career ladder!
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to Oregon State University). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: