First, some facts. Of the Marketing graduates from The University of Tennessee at Chattanooga we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 21 LinkedIn profiles (see below).
The verdict? Below average. Overall, with an average relevance score of 59%, Marketing graduates from The University of Tennessee at Chattanooga have a lower likelihood (-8%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 14% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 73%We think this person has gone into a career highly relevant to their degree.DEGREE INFOGraduated in 2013 from The University of Tennessee at Chattanooga with a Bachelor's degree in Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATIONTeam LeadUnum Nov 2013 - Sep 2014 Service Consultant Unum Sep 2014 - Mar 2015 Project Manager Unum Mar 2015 - Mar 2017 Sales and Design Associate Pottery Barn May 2019 - Sep 2019 Enrollment Services Manager Allstate Benefits Mar 2017 - Jan 2019 Senior Business Consultant Allstate Benefits Oct 2018 - Mar 2023 Marketing & Business Development Director Artech Design Group, Inc. Apr 2023 - Present ABOUTNo information provided. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
When we take a look at the job paths of graduates from The University of Tennessee at Chattanooga with marketing degrees, we notice a mix of positions, with some clearly related to marketing and others less so. Graduates have moved into roles like Account Manager, Senior Account Executive, and Marketing Coordinator, where they use the skills and knowledge gained from their studies to help businesses develop strategies and connect with customers. There’s a notable cluster of jobs in sales, client relations, and positions that utilize marketing principles around customer engagement, like Marketing Strategists and Digital Marketing Specialists. Those roles closely align with the core competencies of a marketing degree.
On the flip side, many graduates have also taken on roles that don’t really tap into their marketing education, like Substitute Teacher, Accounting Clerk, or various positions in logistics and operations. These jobs tend to steer away from traditional marketing tasks, focusing instead on areas like customer service or project management without leveraging the essential marketing knowledge. So, while there are definitely graduates making their mark in marketing-related roles, a significant number have found themselves in positions that don't fully utilize their degree, leading to a rather mixed bag in terms of relevance to marketing skills and principles.
Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to The University of Tennessee at Chattanooga):
It looks like graduates from The University of Tennessee at Chattanooga with a Marketing degree have followed a pretty mixed bag of career paths after graduation. For a lot of these folks, their first jobs don't necessarily scream "marketing." Instead, many went into roles like substitute teaching, coaching, or even some administrative positions. It's a bit surprising to see that a chunk of them took a detour into fields that feel pretty far removed from marketing, at least initially. This could mean they might have struggled to land roles directly related to their degree right off the bat, or they were just exploring different interests.
However, by the five to ten-year mark, many of these graduates start finding their footing in marketing-related roles. You’ll see graduates moving into solid positions like Marketing Coordinator, Digital Media Manager, or even Marketing Director, showing that some of them eventually found a way to connect back to their degree. It seems like while the earlier years might have involved some trial and error, by the time they’ve been in the workforce for a while, many of these alumni are managing teams, handling major accounts, or leading marketing strategies. So, although some started off in unexpected places, the overall trend suggests that with persistence, they moved towards more relevant and successful careers in marketing or leadership roles down the line. It's a reminder that sometimes success takes a little winding road to get there!
Honestly, a Bachelor’s degree in Marketing at The University of Tennessee at Chattanooga is pretty manageable compared to some other majors. You’ll find it’s a blend of creativity and analytics, with a good mix of courses in consumer behavior, advertising, and digital marketing. While there might be some challenging projects and group work, it’s not overly intense like, say, engineering or physics. If you stay organized, participate in class, and keep up with readings, you should do just fine. So yeah, if you’re interested in marketing, it’s a solid choice that combines fun with learning!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Marketing.
Alright, so let's break this down about the Marketing grads from the University of Tennessee at Chattanooga. It looks like some of them have been able to snag pretty decent jobs in marketing, sales, and management, especially those who graduated a few years ago—like the ones landing roles as senior account executives or sales managers. They likely earn solid salaries, especially in those sales-heavy positions, where commissions can add up fast. On the flip side, some of the more recent grads are still working their way up, doing internships or entry-level roles, which usually don't pay as well. But hey, that’s pretty normal in the job world; everyone has to start somewhere. Overall, it seems like a mixed bag, but quite a few have been making good money in their respective fields!
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to The University of Tennessee at Chattanooga). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: