First, some facts. Of the Marketing graduates from Southern New Hampshire University we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 28 LinkedIn profiles (see below).
The verdict? Slightly below average. Overall, with an average relevance score of 65%, Marketing graduates from Southern New Hampshire University have a slightly lower likelihood (-2%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, only 17% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.
See the details:
Relevance score: 25%We think this person has NOT gone into a career related to their degree.DEGREE INFOGraduated in 2020 from Southern New Hampshire University with a Bachelor's degree in Marketing. No other secondary education since. JOB HISTORY SINCE GRADUATIONWarehouse LeadCrocs Mar 2020 - Feb 2021 Operations Supervisor Crocs Feb 2021 - May 2021 Operations Lead ODW Logistics Sep 2021 - Mar 2022 Crew Member Chipotle Mexican Grill Nov 2021 - May 2022 Wetted/Drive Completion class NOV Apr 2022 - Present ABOUTExperienced Lead/Supervisor with a demonstrated history of working in the Warehousing and manufacturing industries. Experience working with Warehouse Management and labor Management systems. Skilled in working with Sales, Manufacturing, Warehouse Operations, Leadership, and Marketing. Strong professional, with a Bachelor's degree in Marketing from Southern New Hampshire University. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
When looking at the job paths of graduates from Southern New Hampshire University's Marketing program, it's clear that many have landed in roles that are directly related to marketing. Positions like Social Media Manager, Marketing Coordinator, and Marketing Director all leverage the skills and knowledge taught during the degree. Many of these roles actively engage with marketing strategies, social media campaigns, and customer engagement techniques that align well with what they studied. This shows a strong connection between their education and career choices, especially for those who gravitated towards digital marketing, social media management, and traditional marketing roles.
However, not all graduates found themselves in marketing-centric roles. Some ended up in positions like Sales Associate or Operations Manager, where the day-to-day tasks might not utilize specific marketing skills directly. While these jobs sometimes incorporate elements of marketing (like understanding customer needs or engagement), they often focus more on sales, operations, or even unrelated sectors like insurance and retail. Overall, it's a mixed bag; while many graduates are indeed pursuing marketing-relevant careers, others have taken less direct paths post-graduation, highlighting that the marketing degree can lead to various job opportunities, not just confined to traditional marketing roles.
Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to Southern New Hampshire University):
Looking at the career paths of Southern New Hampshire University marketing graduates, it seems like there’s a mix of good and not-so-good outcomes. Many of these graduates kicked off their careers with roles directly tied to marketing, such as social media coordinators, marketing assistants, and digital marketers. For a good number of them, their first jobs were jumping-off points that allowed them to build experience, learn the ropes, and progress into more senior positions over time. It’s pretty common to see people shifting from entry-level roles to managerial positions in marketing or even branching out into specialized fields like sales or project management within a few years of graduating.
However, not everyone stayed strictly within the marketing realm. Some graduates ventured into unrelated fields, like insurance and operations, which might suggest not all found their dream jobs right out of college. By the five or ten-year mark, those who remained in marketing have often climbed to higher positions like marketing directors, social media strategists, or account executives, allowing for a vibrant career path with growth potential. On the flip side, those in non-marketing jobs seem to have settled into steady roles, although perhaps without the creative excitement that marketing jobs might offer. Overall, it looks like there are plenty of successful marketing careers out there among these graduates, but there’s also a decent chunk who ended up in roles that don’t directly leverage their marketing education.
Honestly, a Bachelor’s degree in Marketing at Southern New Hampshire University is generally considered pretty manageable compared to some other degrees out there. The curriculum covers a lot of interesting topics like consumer behavior, digital marketing, and advertising strategies, which makes it engaging for many students. While there will be assignments and projects, the workload isn't usually overwhelming, especially if you stay organized and keep up with your studies. So, if you're someone who enjoys creativity and has a knack for understanding people, you might find it to be a solid fit without it being super hard!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Marketing.
Looking at these SNHU grads, it seems like some of them are making pretty decent money, while others are just getting by or starting out. For instance, those who moved into roles like Marketing Director and Social Media Manager probably scored salaries that are on the higher end for entry-level jobs. However, you also have folks still working as coordinators or assistants years post-graduation, which might indicate they’re not quite raking in the big bucks yet. Then you’ve got some recent grads doing internships and entry-level positions, so it’s a mixed bag overall. But you can definitely see a path for those who stick with it and move up in their careers.
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to Southern New Hampshire University). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: