What can you do with a Marketing degree from University of Mississippi?

First, some facts. Of the Marketing graduates from University of Mississippi we've analyzed , here's how many have used (or NOT used) their degree in their career:


These are estimates based on AI analysis of 18 LinkedIn profiles (see below).

The verdict? Bad. Overall, with an average relevance score of 44%, Marketing graduates from University of Mississippi have a substantially lower likelihood (-23%) of finding work in this field compared to the average graduate across all fields:

Average score: 44%
Average relevance score across all fields: 67%

And for comparison, here's the chart for all profiles we've looked at across all degrees.

× Chart

Also, after graduating, only 16% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests a Bachelors degree is enough for most Marketing graduates, and it's normal to look for work straight after graduation.

See the details:

View a random Marketing graduate from University of Mississippi and our analysis:


Relevance score: 72%

We think this person has gone into a career highly relevant to their degree.

DEGREE INFO

Graduated in 2012 from University of Mississippi with a Bachelor of Business Administration (B.B.A.) in Marketing. No other secondary education since.

JOB HISTORY SINCE GRADUATION
Public Relations Coordinator
Impact Missions Inc
Apr 2013 - Apr 2014
The Public Relations Coordinator role may involve communication skills learned in a marketing program, but it primarily focuses on public relations which is not the core qualification of a marketing degree.

Marketing Specialist
Infinias
May 2014 - Mar 2015
As a Marketing Specialist, this position directly utilizes marketing knowledge and skills acquired during the Bachelor's degree, requiring specific marketing expertise on a daily basis.

ABOUT

I'm passionate about my career. Anything that I touch will be done to the best of my ability. I dream about creative concepts. I live and breathe Marketing. I have a Bachelors degree in Business with a concentration in Marketing, along with minors in Management, Administration, and Public Relations. My current goal is to master Advertising and Design.Currently located in Indianapolis, IN, I'm working with the best group of people at infinias. The leader in IP Access Control. I also think it's cool they don't capitalize the first letter. I'm sure there's a story behind it but so far, no one really seems to know. Interesting.

What jobs can you get with a Marketing degree from University of Mississippi?

The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:


When looking at job roles for folks who graduated with a Marketing degree from the University of Mississippi, a few trends pop out. Many graduates end up in positions like Marketing Specialist, where they're directly using what they learned about marketing strategies and campaigns. Roles such as Director of Sales & Marketing also show up quite a bit, highlighting that a good chunk of these graduates are not only applying their marketing skills but often also taking on leadership responsibilities in sales environments. Others venture into less traditional paths like production roles in media companies, which might seem off-track at first glance but can still use marketing concepts in a roundabout way, especially when it comes to audience understanding and content promotion.

However, not every job listed is a direct hit for someone with a marketing background. Many graduates have taken on roles in recruiting, administration, or even customer service, which don’t necessarily lean on marketing skills daily. While these experiences can still be valuable and help develop transferable skills, they don't align closely with the core curriculum of a marketing degree. So, in a nutshell, while some grads find their way into pure marketing positions, others end up in jobs that are only loosely connected to what they studied, making the relevance a mixed bag overall.

Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to University of Mississippi):

What kind of career trajectories do Marketing graduates from University of Mississippi have? What do they do 1, 5 or 10 years out?

So, if you check out the career paths of graduates from the University of Mississippi with a degree in Marketing, you’ll spot some interesting trends. Right after graduation, many of them kick off their careers in roles like marketing assistants, public relations coordinators, or sales positions. These first jobs seem pretty solid, as they often help build a foundational skill set in marketing, sales, and client relations. For example, graduates from 2016 have been working as a marketing assistant, a recruiter, or even a procurement manager, which shows a varied blend of opportunities. While some have taken on roles directly aligned with marketing, others have ventured into adjacent fields like recruitment or project management, which still utilize marketing skills like communication and strategy.

Fast forward about five years, and it looks like a good number of these folks have transitioned into more senior roles or have taken on entrepreneurial ventures. By the five to ten-year mark, many are stepping up as directors of sales, marketing specialists, or even business owners, as seen with graduates who have established their own companies. However, there are also some who have shifted away from traditional marketing roles, like those in post-production or outside the marketing realm entirely. Overall, while a significant chunk of these graduates is successfully thriving in relevant marketing careers, others have navigated diverse paths that, while not directly linked to marketing, still have value. So, it seems like a degree in Marketing can lead to a mix of opportunities, some more aligned with the field than others!

How hard is a Marketing degree from University of Mississippi?

A Bachelor’s degree in Marketing at the University of Mississippi, or anywhere else for that matter, can vary in difficulty depending on your strengths and interests. Generally, it’s considered to be pretty approachable compared to some other business majors like finance or engineering. You'll tackle topics like consumer behavior, marketing strategies, and digital marketing, which can be interesting if you’ve got a knack for creativity and communication. Some students find the workload manageable, while others might struggle with the group projects and presentations, especially if you’re not a big fan of working in teams. Overall, it’s not the easiest degree out there, but if you’re into marketing, you’ll probably find it engaging enough to keep you motivated!

How long does it take?

Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Marketing.

Do Marketing graduates from University of Mississippi tend to make good money?

Looking at the job paths of these Marketing grads from the University of Mississippi, it seems like some of them are making pretty decent money, while others might still be on the way up. For instance, the grad who became an owner at Express Employment Professionals and later the president of a company likely rakes in a good income, especially owning a business, while the folks bouncing around in more junior or part-time roles, like interns or kitchen assistants, are probably earning less while they gain experience. Overall, it looks like there's potential for good pay in the long run, especially with roles in management or production, but some early-career jobs could definitely be on the lower end of the pay scale. So, if you’re considering marketing, you might want to aim for those leadership roles right off the bat to maximize your earning potential!

What buzzwords do Marketing graduates use to describe themselves?

Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to University of Mississippi). This may or may not be useful:

What are the best colleges for Marketing?

Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates:

College Score Count
Gonzaga University 84 10
University of Maryland - Robert H. Smith School of Business 81 13
Florida International University - College of Business 78 12
University of Wisconsin-Madison 76 17
University of Florida 75 18
University of Arizona 75 11
Portland State University 75 13
California State University, Long Beach 75 14
Bowling Green State University 74 13
LIM College 74 14
Michigan State University 73 11
Rider University 73 16
University of Colorado Boulder 72 15
Minnesota State University, Mankato 72 16
Bentley University 72 21
The Ohio State University 71 17
Fairfield University 71 11
John Carroll University 71 10
Florida State University 70 44
University of Kentucky 70 18
University of Wisconsin-La Crosse 70 16
Davenport University 70 17
The Ohio State University Fisher College of Business 70 29
Brigham Young University - Idaho 69 11
The University of Georgia 69 14
University of Delaware 69 17
Iowa State University - Ivy College of Business 69 10
Iowa State University 68 10
University of Louisiana at Lafayette 68 14
University of Minnesota - Carlson School of Management 68 15
Colorado State University 67 17
Grand Valley State University 67 30
Georgia State University 67 29
Kean University 67 15
Loyola Marymount University 67 19
Lindenwood University 67 11
California State University, Fullerton 66 26
University of Iowa 66 15
Old Dominion University 66 12
University of Nevada-Las Vegas 66 16
Indiana Wesleyan University 66 10
Loyola University Maryland 66 15
Arizona State University - W. P. Carey School of Business 66 14
Texas Tech University - Rawls College of Business 66 12
Georgia State University - J. Mack Robinson College of Business 66 14
Penn State University 65 50
Florida International University 65 24
Southern New Hampshire University 65 28
Auburn University 65 14
Oregon State University 65 12
The University of Texas at San Antonio 65 34
The University of Alabama 65 31
Virginia Tech 65 12
Utah Valley University 65 11
Eastern Michigan University 65 19
California State University, Chico 65 10
Seton Hall University 65 10
University of Houston 64 13
San Diego State University 64 32
Virginia Commonwealth University 64 15
University of North Carolina at Greensboro 64 16
Florida Gulf Coast University 64 10
University of Central Missouri 64 12
University of Utah - David Eccles School of Business 64 12
East Carolina University 63 17
California State University, Northridge 63 27
University of Arkansas 63 33
Appalachian State University 63 14
College of Charleston 63 15
University of Wisconsin-Eau Claire 63 16
University of Dayton 63 15
Shippensburg University of Pennsylvania 63 15
University of Cincinnati College of Business 63 11
University of South Florida 62 62
University of Nebraska-Lincoln 62 20
Boise State University 62 16
North Dakota State University 62 14
University of Nevada, Reno 62 13
The University of Southern Mississippi 62 14
Providence College 62 13
University of Central Florida 61 67
Texas A&M University 61 40
Louisiana State University 61 29
Miami University 61 28
University of Illinois at Chicago 61 11
San Diego State University-California State University 61 18
University of Louisville 61 23
University of Wisconsin-Green Bay 61 14
Western Governors University 60 38
Kent State University 60 21
California State Polytechnic University-Pomona 60 23
Central Michigan University 60 14
Florida Atlantic University 60 25
Ball State University 60 17
Montclair State University 60 13
California State University-Fullerton 60 12
University of North Carolina at Wilmington 60 10
Wichita State University 60 11
Salisbury University 60 11
Monmouth University 60 12
Columbus State University 60 10
Siena College 60 17
James Madison University 59 24
University of Pittsburgh 59 16
University of North Carolina at Charlotte 59 24
Kennesaw State University 59 22
Georgia Southern University 59 20
DePaul University 59 17
Northern Illinois University 59 23
University of Wisconsin-Milwaukee 59 46
Columbia College Chicago 59 12
The University of Tennessee at Chattanooga 59 21
Quinnipiac University 59 16
Southeastern Louisiana University 59 10
University of Montana 59 11
University of Cincinnati Carl H. Lindner College of Business 59 14
Texas State University 58 33
Illinois State University 58 19
West Virginia University 58 23
Rowan University 58 16
West Chester University of Pennsylvania 58 19
University of Wisconsin-Whitewater 58 15
Eastern Illinois University 58 13
Texas A&M University-Corpus Christi 58 15
University of Houston, C.T. Bauer College of Business 58 11
University of North Texas 57 44
The University of Texas at Arlington 57 12
University of Oklahoma 57 12
Baylor University 57 12
University of Tennessee, Knoxville 57 11
California State University, Fresno 57 16
The University of Akron 57 17
Slippery Rock University of Pennsylvania 57 10
Cleveland State University 57 14
Hofstra University 57 15
University of San Diego 57 12
University of Georgia - Terry College of Business 57 26
Roger Williams University 57 11
Pace University - Lubin School of Business 57 10
University of Missouri-Columbia 56 28
Missouri State University 56 16
Baruch College 56 25
University of San Francisco 56 11
University of St. Thomas 56 16
Sacred Heart University 56 15
Jacksonville State University 56 10
University of Phoenix 55 29
San Jose State University 55 30
Towson University 55 25
Western Washington University 55 15
Stephen F. Austin State University 55 12
University of Wisconsin Oshkosh 55 10
Temple University - Fox School of Business and Management 55 12
Liberty University 54 10
San Francisco State University 54 33
Texas Tech University 54 17
Wright State University 54 14
Indiana University - Kelley School of Business 54 17
Bryant University 54 16
University of Washington 53 10
Indiana University Bloomington 53 16
Grand Canyon University 53 18
University of Cincinnati 53 23
Clemson University 53 29
University of North Florida 53 17
California State University San Marcos 53 13
University of Central Oklahoma 53 10
State University of New York College at Oswego 53 10
Ohio University 52 15
Kansas State University 52 28
Mississippi State University 52 21
Loyola University Chicago 52 10
Coastal Carolina University 52 25
Sonoma State University 52 11
Temple University 51 20
Oklahoma State University 51 40
Western Michigan University 51 11
Southern Illinois University, Carbondale 51 17
Northern Kentucky University 51 16
The College of New Jersey 51 17
University of North Georgia 51 11
Northwood University 51 14
Florida State University - College of Business 51 16
California State University-Long Beach 50 12
Johnson & Wales University 50 11
University of West Georgia 50 16
University of Massachusetts Dartmouth 50 21
Kennesaw State University - Michael J. Coles College of Business 50 12
California State University-Northridge 49 19
University of Alabama 49 15
University of Tampa 49 15
University of Northern Colorado 49 11
University of Denver 49 10
Georgia Gwinnett College 48 11
Washington State University 47 15
The University of Texas at Dallas 47 17
Sam Houston State University 47 13
Oakland University 47 20
Radford University 47 13
Saint Joseph's University 47 14
Louisiana Tech University 46 12
Indiana University of Pennsylvania 45 17
Suffolk University 45 12
Fox School of Business at Temple University 45 14
University of Mississippi 44 18
East Tennessee State University 44 17
California State University-San Bernardino 43 10
California State University-Los Angeles 43 11
St. Cloud State University 43 12
The University of Memphis 42 10
Tarleton State University 41 13
University of South Alabama 38 10
Metropolitan State University of Denver 37 12
New Mexico State University 33 11
Abilene Christian University 29 11