First, some facts. Of the Marketing graduates from University of Georgia - Terry College of Business we've analyzed , here's how many have used (or NOT used) their degree in their career:
These are estimates based on AI analysis of 26 LinkedIn profiles (see below).
The verdict? Below average. Overall, with an average relevance score of 57%, Marketing graduates from University of Georgia - Terry College of Business have a lower likelihood (-10%) of finding work in this field compared to the average graduate across all fields:
And for comparison, here's the chart for all profiles we've looked at across all degrees.
Also, after graduating, 38% of these graduates have pursued further education other than another Bachelor's degree (such as a Masters degree or other), compared to the average across all profiles of 35%. This suggests you may need more than just a Bachelors degree to be competitive as a Marketing graduate.
See the details:
Relevance score: 19%We think this person has NOT gone into a career related to their degree.DEGREE INFOGraduated in 2019 from University of Georgia - Terry College of Business with a Bachelors Degree in Marketing. Also pursued further education since (see below). JOB HISTORY SINCE GRADUATIONSummer Legal InternParkway Law Group May 2019 - Aug 2019 Research Assistant University of Tennessee College of Law May 2020 - Jun 2020 Law Clerk Jonathan R. Brockman P.C. Jun 2020 - Aug 2020 Law Clerk Traditions Law Group, LLC May 2021 - Aug 2021 Housing Director ZETA, INC. OF THE PI KAPPA ALPHA FRATERNITY Aug 2020 - May 2022 Attorney Lueder, Larkin & Hunter, LLC Aug 2022 - Present FURTHER DEGREES DONE SINCE GRADUATINGDoctor of Law - JDUniversity of Tennessee College of Law 2019 - 2022 ABOUTI am an attorney, practicing in civil litigation and strive to afford my clients professionalism, attention to detail, and responsiveness. I hope that I can live up to these ideals in order to offer my clients the best service that I can provide. |
The top 10 most common jobs done by the graduates we've analyzed (ranked most common to least) are:
From analyzing the job titles and their relevance to a marketing degree from the University of Georgia's Terry College of Business, it's clear that many graduates have pursued careers that aren't directly tied to marketing. A significant number of individuals have found themselves in roles like professional athletes, law clerks, and various administrative positions, which often don't leverage the marketing principles they learned in school. For instance, some graduates have become attorneys, focusing on legal practices that require legal expertise rather than marketing skills. Even in fields like healthcare and funeral services, the connection to marketing is minimal, with many roles emphasizing operational or client interaction tasks rather than core marketing strategies.
On the flip side, there are definitely success stories among the graduates where people have landed in marketing-centric roles, particularly in advertising agencies and marketing departments for various companies. Positions such as Account Executive, Marketing Analyst, and Marketing Coordinator showcase a clear alignment with the skills acquired during their studies. These roles often involve strategizing, managing brand campaigns, and employing marketing tactics, making them a strong fit for their backgrounds. So, while not all paths lead directly to marketing roles, those who find their way into the marketing sector are able to utilize their degrees effectively. Overall, it's a mixed bag with some alumni deeply embedded in marketing and others venturing far from that path after graduation.
Here is a visual representation of the most common words in job titles for Marketing graduates (this is across all Marketing graduates we've analyzed, not just those who went to University of Georgia - Terry College of Business):
Graduates from the University of Georgia's Terry College of Business with a Marketing degree seem to have a pretty diverse set of career paths after graduation. Initially, many of them land roles right in the marketing space—like account coordinators and marketing interns—which is a solid start. It’s encouraging to see that while some might venture into totally different fields, like law or healthcare, a significant number stick to what they studied and find their way into marketing roles at leading companies or agencies. For example, graduates from a few years ago made notable exits into competitive positions in well-known firms like BBDO and Emory Healthcare, which likely allows them to climb the ladder pretty quickly.
Looking five to ten years down the line, several grads hold impressive roles that align with their marketing background, like account managers, business consultants, and even managerial positions in marketing departments at major corporations. Others have pivoted into different careers, but many still find their way back to marketing-related roles, suggesting that a marketing degree provides a flexible foundation. Overall, the outlook seems pretty positive, with a fair chunk of these alumni using their education to build solid careers that evolve over time, showcasing the versatility and value of a marketing degree from Terry College.
Honestly, pursuing a Bachelor’s degree in Marketing at the University of Georgia's Terry College of Business is pretty manageable, especially if you enjoy the subject and are willing to put in the effort. The coursework includes a mix of business fundamentals, consumer behavior, and marketing strategies, which can be engaging if you're into creativity and problem-solving. Some classes might challenge you with projects and presentations, but overall, it’s considered more on the attainable side compared to other business majors like finance or accounting. If you stay organized and keep up with assignments, you'll likely find it a rewarding experience rather than a grueling one!
Most commonly, in the LinkedIn profiles we've looked at, it takes people 4 years to finish a Bachelor degree in Marketing.
Alright, let's break this down! The grads from the University of Georgia’s Terry College of Business have spread out into various careers, and honestly, it looks like some of them have promised pretty solid earning potential, especially the ones who went into football or law. For example, the professional football players probably made bank during their short careers, while those who went the attorney route likely are doing well, since lawyers tend to have decent salaries. Then you have folks in marketing and sales, and those roles can vary a lot — some might be pulling in good money, depending on how well they do or what companies they work for. But others in entry-level positions or freelancing might not be seeing the same kind of cash just yet. Overall, it seems like a mixed bag, with some hitting the jackpot and others still climbing the ladder!
Here is a visual representation of the most common words seen in the "about" section of LinkedIn profiles who have a Bachelor degree in Marketing (this is across all Marketing graduates we've analyzed, not just those who went to University of Georgia - Terry College of Business). This may or may not be useful:
Here are all colleges offering a Bachelor degree in Marketing (ordered by the average relevance score of their Marketing graduates, best to worst) where we have analyzed at least 10 of their graduates: